Growth momentum Brands at Work has recently expanded through acquisitions and new leadership hires, signaling a period of rapid growth and an opportunity to engage decision-makers involved in integration, cross-sell of services, and expansion into new markets (including New York) to win larger, multi-region projects.

Awards and credibility Multiple 2024 awards including C&IT Grand Prix and UK Conference of the Year position Brands at Work as a recognized leader in events and experiential storytelling, making them a strong target for brands seeking high-profile, award-winning experiential campaigns.

Client experience focus Recent leadership appointments in client experience and new business direction indicate a strategic emphasis on deepening client relationships and expanding accounts, presenting a cross-sell opportunity for integrated experiential programs and strategic content experiences.

Global expansion Continued international client base and a New York office expansion create a gateway for sales teams to propose global or regional campaigns, leveraging their cross-market capabilities for B2B and B2C storytelling at scale.

Tech-enabled creativity A tech stack that includes AI, analytics, and digital platforms (OpenAI, Hotjar, WordPress, Sage Intacct, etc.) suggests opportunities to pitch data-driven creative experiences, personalized content journeys, and measurable event outcomes to brands prioritizing ROI and digital engagement.