Sustainability Focus Brentwood Home's commitment to healthy and sustainable materials, partnering with organizations like Carbonfund.org Foundation, Inc., presents an opportunity to target eco-conscious consumers seeking environmentally friendly products.

Product Expansion The recent launch of new mattress options, such as the Juniper Kids Mattress and Hybrid Luxury Mattress, creates potential sales avenues to tap into different market segments and cater to varying customer needs.

Limited-time Promotions Utilizing Brentwood Home's strategy of launching limited-time promotions like Black Friday and Cyber Week sales presents an opportunity to drive urgency and boost sales during specific periods, attracting bargain-seeking customers.

Direct-to-Consumer Model Brentwood Home's approach of eliminating middlemen and shipping directly to customers allows for competitive pricing, making it an attractive proposition for budget-conscious buyers looking for quality products without high markups.

Cross-selling Opportunities Leveraging the in-cart upsell and cross-sell features, along with the variety of lifestyle essentials offered by Brentwood Home, provides a chance to increase average order value by encouraging customers to explore complementary products during the purchase process.