Market positioning Target hospitality and coworking operators in central Ohio with a scalable space model, highlighting Brick House Blue as a flexible workspace provider that supports teams of varied sizes and offers private offices, executive suites, and event areas.

Tech-enabled collaboration Leverage the company’s tech stack—Google-like analytics and automation tools (Hotjar, Power BI, Osano, Segment, Intercom, Asana, Okta, Dropbox)—to position them as a data-driven, secure, and seamless experience for tenants and partners, enabling upsell of premium services.

Growth and partnerships Recent news shows competitive dynamics in the broader Linktree ecosystem; explore partnerships or integrations with digital platform providers and marketing teams in adjacent spaces to create value-added bundles for Brick House Blue customers.

Revenue expansion With current revenue in the 10 to 25 million range, pursue enterprise-style deals with mid-market teams and scalable membership programs, plus cross-sell opportunities for meeting/event spaces and executive suites to existing tenants.

Talent and service With a mid-size employee base, emphasize services that enhance occupant experience and retention—community events, flexible membership tiers, and streamlined onboarding—while offering referral incentives to extend network reach in central Ohio.