Market Expansion Brightstar's recent deployments of its Aurora central system in Germany and participation in major industry conferences highlight its focus on expanding global lottery solutions. This indicates a strong opportunity to offer complementary technology, consulting, or localized support services to further extend their international reach.

Technological Innovation With Brightstar showcasing next-generation solutions at NASPL 2025 and leveraging cloud-based systems, there is potential to pitch advanced digital transformation services, upgrades, and integration support to enhance their technologically driven offerings.

Resilient Financials Despite some challenges, Brightstar maintains strong liquidity and positive cash flow, creating opportunities to propose strategic investments in new product development, customer engagement platforms, or capacity-building initiatives that align with their growth trajectory.

Regulatory & Security Needs The recent data breach incident involving Brightstar Lottery Group suggests a demand for enhanced cybersecurity solutions, risk management, and compliance services that can help strengthen their data security infrastructure and protect stakeholder information.

Customer & Stakeholder Engagement Brightstar's emphasis on organizational development and community support signals an openness to services that enhance stakeholder engagement, such as customized event management, community outreach, or digital communication platforms to deepen their connection with clients and partners.