Craft CMS expertise Brilliance specializes in Craft CMS migrations and new builds, offering deep technical excellence and a track record of high-performing, scalable websites. Sales opportunity: position as the go-to partner for clients seeking reliable CMS transformations and performance-led web strategies.

SEO and performance Strong emphasis on technical SEO, content quality, and authority building, with measurable connections between search performance and business outcomes. Sales angle: pitch integrated SEO-driven web development packages that demonstrate clear ROI through rankings and conversions.

Boutique scale Small team (2-10 employees) delivering bespoke deliverables and flexible collaboration, with enterprise-capable outcomes. Sales angle: target mid-market firms needing personalized service with white-glove project management and tailored analytics.

Verified partnerships Certified as Craft CMS & Craft Commerce Verified Partner and 5-star agencies for Google and SEMrush, signaling credibility and dependable delivery. Sales tactic: leverage partner status in outreach to reassure risk-averse buyers and accelerate trust.

Scope and versatility Experience across WordPress, Shopify, and ExpressionEngine in addition to Craft, enabling cross-platform opportunities for clients with varied tech stacks. Sales angle: propose multi-platform, adaptable web solutions that consolidate vendors and streamline maintenance.