Insights

Energy Efficiency Focus Brilliant Lighting’s strong emphasis on energy-efficient LED products presents opportunities to promote up-selling or expanding their range of eco-friendly lighting solutions to environmentally conscious customers and organizations seeking to reduce their carbon footprint.

Diverse Product Portfolio With over 3000 modern and innovative products spanning lighting, air movement, electrical, automation, and security, there is potential for cross-selling comprehensive solutions to trade and retail clients looking for one-stop-shop convenience.

Market Presence & Growth Established for over 30 years and operating across multiple Australian states, Brilliant Lighting has a strong market presence, making it a prime candidate for expansion into new segments or geographic markets within Australia or neighboring regions.

Technology Integration Utilizing advanced tech stacks including cloud-based analytics, website data, and digital marketing tools, the company shows openness to digital engagement strategies, creating opportunities for targeted campaigns and customized product offerings.

Competitive Positioning As one of Australia's largest and most respected lighting brands with substantial revenue ranging from one to ten billion dollars, Brilliant Lighting is well-positioned to partner with suppliers or service providers aiming to grow within a highly competitive industry.

Brilliant Lighting Tech Stack

Brilliant Lighting uses 8 technology products and services including MySQL, jQuery, HubSpot, and more. Explore Brilliant Lighting's tech stack below.

  • MySQL
    Database
  • jQuery
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Cloudflare Bot Management
    Security
  • Tailwind CSS
    UI Frameworks
  • Google Analytics
    Web Analytics
  • OpenResty
    Web Servers
  • Facebook
    Widgets

Media & News

Brilliant Lighting's Email Address Formats

Brilliant Lighting uses at least 1 format(s):
Brilliant Lighting Email FormatsExamplePercentage
First.Last@brilliantlighting.com.auJohn.Doe@brilliantlighting.com.au
35%
Last@brilliantlighting.com.auDoe@brilliantlighting.com.au
25%
First.MiddleLast@brilliantlighting.com.auJohn.MichaelDoe@brilliantlighting.com.au
5%
First.Last@brilliantlighting.com.auJohn.Doe@brilliantlighting.com.au
35%

Frequently Asked Questions

What is Brilliant Lighting's official website and social media links?

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Brilliant Lighting's official website is brilliantlighting.com.au and has social profiles on LinkedIn.

What is Brilliant Lighting's NAICS code?

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Brilliant Lighting's NAICS code is 31-33 - Manufacturing.

How many employees does Brilliant Lighting have currently?

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As of December 2025, Brilliant Lighting has approximately 51 employees across 3 continents, including OceaniaNorth AmericaAsia. Key team members include Owner: W. G.Owner: S. P.Nsw/Act State Manager: M. H.. Explore Brilliant Lighting's employee directory with LeadIQ.

What industry does Brilliant Lighting belong to?

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Brilliant Lighting operates in the Manufacturing industry.

What technology does Brilliant Lighting use?

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Brilliant Lighting's tech stack includes MySQLjQueryHubSpotCloudflare Bot ManagementTailwind CSSGoogle AnalyticsOpenRestyFacebook.

What is Brilliant Lighting's email format?

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Brilliant Lighting's email format typically follows the pattern of First.Last@brilliantlighting.com.au. Find more Brilliant Lighting email formats with LeadIQ.

Brilliant Lighting

ManufacturingVictoria, Australia51-200 Employees

Brilliant - More than just Lighting.

Brilliant is committed to be a leader in supplying innovative solutions for lighting, air movement, electrical, automation & security products for trade, retail, commercial and DIY channels. Central to our DNA is our desire, though our products, to make the world a better place for ourselves and our children. Wherever possible we seek to improve the efficiency of our offer and a reduction in our contribution to the carbon footprint. This is most evident in our adoption of energy efficient LED technology that provide consumers, lighting designers and specifiers with new, trending and price effective interior and exterior solutions.

Established in Australia over 30 years ago, Brilliant has become one of the nation’s largest and most respected names in the lighting industry and maintains a range of over 3000 market orientated, modern and innovative items in its warehouses in Melbourne, Queensland and West Australia.

We offer a complete range of lighting, air movement & electrical products based on exhaustive surveys of customer requirements. Our product development teams work closely with our international suppliers, local marketing teams and trend consultants to ensure that we are abreast market needs.

Our models are value priced for the consumer, whether traditional or contemporary. It is our commitment to offer our customers products that provide innovative solutions but also are on trend at the best possible prices.

Section iconCompany Overview

NAICS Code
31-33 - Manufacturing
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1B$10B

    Brilliant Lighting's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Brilliant Lighting's revenue is estimated to be in the range of $1B$10B

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