Insights

Market Leadership Briney Tooling Systems is positioned as the leading provider of CNC tool holders in North America, offering high-precision, high-speed tooling solutions which can appeal to manufacturers seeking reliable and cutting-edge tooling options.

Technological Edge Their Tru Velocity and Maximum Velocity tooling systems are engineered for extreme speeds up to 30,000 RPM, providing longer tool life and reducing downtime, making them attractive to high-performance machining facilities aiming to increase efficiency.

Growth Potential With a modest revenue range of up to 1 million dollars and a specialized product line, Briney Tooling has growth opportunities through expanding its market reach, especially targeting industries that require precision machining and high RPM capabilities.

Competitive Differentiators Compared to large competitors like Kennametal and Seco Tools, Briney offers niche, high-quality tooling systems with specific advantages in speed and balance, enabling targeted sales pitches to precision-focused manufacturing companies.

Digital Presence Leveraging a modern tech stack including Google Cloud and SEO tools, Briney Tooling is positioned to improve online engagement, making digital marketing and inbound lead generation effective channels for sales development strategies.

Briney Tooling Tech Stack

Briney Tooling uses 8 technology products and services including cdnjs, Open Graph, Twemoji, and more. Explore Briney Tooling's tech stack below.

  • cdnjs
    Content Delivery Network
  • Open Graph
    Content Management System
  • Twemoji
    Font Scripts
  • Google Fonts API
    Font Scripts
  • Google Cloud
    Infrastructure As A Service
  • jQuery
    Javascript Libraries
  • Yoast SEO
    Search Engines
  • Google Tag Manager
    Tag Management

Media & News

Briney Tooling's Email Address Formats

Briney Tooling uses at least 1 format(s):
Briney Tooling Email FormatsExamplePercentage
FirLast@brineytooling.comJohDoe@brineytooling.com
63%
FiLast@brineytooling.comJoDoe@brineytooling.com
12%
FirstLast@brineytooling.comJohnDoe@brineytooling.com
13%
FLast@brineytooling.comJDoe@brineytooling.com
12%

Frequently Asked Questions

Where is Briney Tooling's headquarters located?

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Briney Tooling's main headquarters is located at 700 E Soper Rd, Bad Axe, Michigan 48413, US. The company has employees across 1 continents, including North America.

What is Briney Tooling's official website and social media links?

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Briney Tooling's official website is brineytooling.com and has social profiles on LinkedIn.

What is Briney Tooling's SIC code NAICS code?

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Briney Tooling's SIC code is 3544 - Special Dies and Tools, Die Sets, Jigs and Fixtures, and Industrial Molds NAICS code is 333 - Machinery Manufacturing.

How many employees does Briney Tooling have currently?

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As of October 2025, Briney Tooling has approximately 51 employees across 1 continents, including North America. Key team members include Chief Information Officer Director-Finance And Human Resources: J. S.Sales Manager: T. B.Realtor: D. C.. Explore Briney Tooling's employee directory with LeadIQ.

What industry does Briney Tooling belong to?

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Briney Tooling operates in the Machinery Manufacturing industry.

What technology does Briney Tooling use?

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Briney Tooling's tech stack includes cdnjsOpen GraphTwemojiGoogle Fonts APIGoogle CloudjQueryYoast SEOGoogle Tag Manager.

What is Briney Tooling's email format?

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Briney Tooling's email format typically follows the pattern of FirLast@brineytooling.com. Find more Briney Tooling email formats with LeadIQ.

When was Briney Tooling founded?

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Briney Tooling was founded in 1990.

Briney Tooling

Machinery ManufacturingUnited States51-200 Employees

Briney Tooling Systems is the leading supplier of CNC tool holders and shrink fit tooling systems in North America. Every tool holder we make is precision engineered with today’s high-speed spindles in mind. Our Tru Velocity[TM] tools can run up to 20,000 RPM without putting undue stress on a machine spindle and our Maximum Velocity[TM] tooling is balanced to 2.5 G or better at 30,000 RPM. This specification will meet or exceed the spindle balance specification for all machine tool builders.

This precision means you will get 100% longer tool life out of our shrink fit tool holders. It also means less down time for change outs, less spindle wear, optimum speeds and feed rates, and lower overall life cycle operating cost.

View our entire line of CNC tool holders and experience the difference Briney Tru Velocity[TM] tooling can make for your business.

Section iconCompany Overview

Headquarters
700 E Soper Rd, Bad Axe, Michigan 48413, US
SIC Code
3544 - Special Dies and Tools, Die Sets, Jigs and Fixtures, and Industrial Molds
NAICS Code
333 - Machinery Manufacturing
Founded
1990
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M

    Briney Tooling's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Briney Tooling's revenue is estimated to be in the range of $1M

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