Insights

Strong Community Presence Broadway Automotive has established a deep-rooted presence in the Green Bay and Northeastern Wisconsin communities over a century, fostering loyal customer relationships which can be leveraged for targeted local marketing and aftersales services.

Diverse Vehicle Offerings With full lines of multiple major brands including Chevrolet, Volkswagen, Ford, Hyundai, and luxury brands like Cadillac and Genesis, the company presents ample cross-selling and up-sell opportunities across various customer segments and vehicle types.

Award-Winning Performance Recognition through industry awards and local honors highlights the company's reputation for quality service and customer satisfaction, making it a compelling partner for technology, service, or financing solutions aimed at enhancing customer experiences.

Ongoing Growth and Expansion Recent facility expansion into Kansas and the acquisition by Bergstrom Corp suggest a strategic growth trajectory, offering sales opportunities aligned with fleet, commercial, and service parts offerings in new markets.

Technological Adoption Utilizing a range of tech tools including SAP, Hotjar, and FingerprintJS, Broadway Automotive demonstrates openness to digital and operational innovations, presenting opportunities for B2B solutions in analytics, customer engagement, and inventory management systems.

Broadway Automotive Tech Stack

Broadway Automotive uses 8 technology products and services including Hotjar, Xtime, MySQL, and more. Explore Broadway Automotive's tech stack below.

  • Hotjar
    Analytics
  • Xtime
    Automotive Marketing
  • MySQL
    Database
  • Microsoft Excel
    Editors
  • FingerprintJS
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • SAP Maintenance, Repair, and Overhaul
    Operations
  • Timesheets
    Time Tracking

Broadway Automotive's Email Address Formats

Broadway Automotive uses at least 1 format(s):
Broadway Automotive Email FormatsExamplePercentage
First.Last@broadwayautomotive.comJohn.Doe@broadwayautomotive.com
64%
FLast@broadwayautomotive.comJDoe@broadwayautomotive.com
35%
FirstLast@broadwayautomotive.comJohnDoe@broadwayautomotive.com
1%

Frequently Asked Questions

What is Broadway Automotive's phone number?

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You can contact Broadway Automotive's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Broadway Automotive's official website and social media links?

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Broadway Automotive's official website is broadwayautomotive.com and has social profiles on LinkedIn.

How much revenue does Broadway Automotive generate?

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As of December 2025, Broadway Automotive's annual revenue is estimated to be $112M.

What is Broadway Automotive's NAICS code?

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Broadway Automotive's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Broadway Automotive have currently?

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As of December 2025, Broadway Automotive has approximately 501 employees across 2 continents, including North AmericaAsia. Key team members include Cfo: N. L.Chief Financial Officer: M. S.Managing Partner: D. C.. Explore Broadway Automotive's employee directory with LeadIQ.

What industry does Broadway Automotive belong to?

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Broadway Automotive operates in the Motor Vehicle Manufacturing industry.

What technology does Broadway Automotive use?

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Broadway Automotive's tech stack includes HotjarXtimeMySQLMicrosoft ExcelFingerprintJSMicrosoftSAP Maintenance, Repair, and OverhaulTimesheets.

What is Broadway Automotive's email format?

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Broadway Automotive's email format typically follows the pattern of First.Last@broadwayautomotive.com. Find more Broadway Automotive email formats with LeadIQ.

When was Broadway Automotive founded?

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Broadway Automotive was founded in 1916.

Broadway Automotive

Motor Vehicle ManufacturingWisconsin, United States501-1000 Employees

Family-owned Broadway Automotive has been serving the Green Bay and Northeastern Wisconsin communities for over 100 years. Since first opening our doors in 1916, we’ve been committed to providing our customers with exceptional service, and take pride in being a pillar of commerce in our great town.

Broadway Automotive has grown alongside the Green Bay community and blossomed into two distinct locations, offering Northeastern Wisconsin full lines of Chevrolet, Volkswagen, Ford, Hyundai, Buick, GMC, Cadillac and Genesis cars, trucks, SUVs, vans, and commercial vehicles. Our sales and finance professionals work with our customers to help them attain vehicles that fits their lifestyles and budgets. Our business is also focused on vehicle service repair, auto body and parts. Thanks to our continued growth, we’ve been specially positioned to create and maintain lasting relationships within the Green Bay community, and value our place among your families and businesses.

Over the years, our team has received various manufacturer and local awards, including the Ford Presidents Award (10-time winners, including 5 consecutive wins), the Chevrolet Mark of Excellence Award, the Volkswagen Customer First Club Award, and the Hyundai Presidents Award. Local recognition has included the Green Bay Best of the Bay: Best New Vehicle Dealership (WINNER), the Green Bay Best of the Bay: Best Used Car Dealership (WINNER), and the Northeastern Wisconsin Family Business First Award (WINNER).

Section iconCompany Overview

Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1916
Employees
501-1000

Section iconFunding & Financials

  • $100M$250M

    Broadway Automotive's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Broadway Automotive's revenue is estimated to be in the range of $100M$250M

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