Market Leadership TrustFord is the largest Ford dealer group globally, operating over 60 sites across the UK, which presents extensive opportunities to target multiple dealership locations for expansion, technology upgrades, and aftermarket services.

Financial Stability With revenues between 250 million and 500 million dollars, TrustFord demonstrates solid financial performance, making it a reliable partner for large-scale procurement, service contracts, and supply chain solutions.

Leadership Expansion Recent high-profile appointments of a new CEO and CFO indicate strategic leadership shifts, signaling potential initiatives for digital transformation, operational efficiencies, and growth strategies that sales teams can support.

Technology Adoption The company's use of modern tech stack components like PWA, JSON-LD, and cloud services suggests an openness to innovative solutions, especially in digital customer engagement, online sales platforms, and data management.

Employee Base With over 3,000 employees across dealership roles, TrustFord offers opportunities for training and integration of workforce management or HR tech solutions to enhance service delivery and employee engagement.