Digital Modernization The organization relies on older web technologies alongside modern tools, presenting an opportunity to offer a website redesign, CMS upgrade, and performance optimization to boost sponsorships and event registrations.
Video Marketing Active use of YouTube and Facebook indicates potential to grow video marketing, live event streaming, and sponsorship showcases. Propose bundled services for video production, streaming integration, and social campaigns to increase donor engagement and ticket sales.
Local Partnerships Based in Brockton with a small team, there is strong opportunity to develop local sponsorships, grant support, and partnerships with schools and community organizations to expand reach and funding.
Tech and Security The current tech stack using open source components offers a chance to improve security and reliability through modern hosting, CDN, and hardened configurations, plus analytics to measure ROI for sponsors and programs.
Growth Opportunities The organization can explore new revenue streams and donor programs such as online ticketing, sponsorship packages, and grant funding through a CRM and donor management solution to streamline fundraising and sponsorship tracking.