Exclusive Membership Model As a private, equity-based club with limited membership of 450 families, Brookdale Racquet Club offers a concentrated customer base that values exclusivity and quality, providing opportunities for premium service offerings and targeted marketing efforts.

Seasonal Facility Usage The club operates seasonal amenities such as the pool and courts, presenting opportunities for sales of seasonal programs, memberships upgrades, and specialized events that enhance member engagement during peak usage periods.

Tech-Driven Engagement Utilizing technologies like Google Analytics and website builder suggests potential for expanding digital engagement strategies, online program sales, or member communication tools to improve overall customer experience and retention.

Financial Growth Potential With annual revenues estimated between 10 and 25 million dollars and a focus on high-end sports and activity programs, there are opportunities to offer value-added services, branded merchandise, or exclusive experiences to increase revenue streams.

Market Positioning In a competitive landscape with large fitness and sports clubs, Brookdale Racquet Club’s focus on private, family-oriented, and tennis-centric programming makes it an attractive partner for vendors offering specialized sports equipment, apparel, or training services.