Recognition in Media Buena Vista University has garnered positive media attention, such as being recognized as the Pat Pisarik Student Journalist of the Year, presenting an opportunity to leverage this reputation for increased brand visibility and potential partnerships.

Highly Engaged Community The university actively participates in events like the Dennis Young Indoor Classic and the BVU NASP Classic Archery Tournament, showcasing a highly engaged community that offers avenues for sponsorship deals and collaborations with event organizers.

Expansion of Sports Programs With recent hires for coaching positions in cross country and track and field, Buena Vista University is expanding its sports programs, presenting an opportunity for sports-related brands to partner through sponsorships, equipment provision, or promotional activities.

Tech-Savvy Infrastructure Utilizing a tech stack that includes Google Optimize, Amazon Web Services, and Salesforce Marketing Cloud, Buena Vista University boasts a tech-savvy infrastructure that can attract partnerships with technology companies looking to showcase their products in an educational environment.

Rural Entrepreneurship Focus By hiring a director for the Lamberti Center for Rural Entrepreneurship, the university signals a focus on rural business development. This presents an opportunity for businesses in rural entrepreneurship, agriculture, or sustainability to collaborate on research projects or provide expertise to students.