Growing Market Presence Bulbul is positioned as India's first live streaming video shopping app with a unique social and engaging shopping experience, offering significant potential for partnerships with brands seeking to leverage live commerce trends and tap into the growing Indian e-commerce market.

Recent Acquisition Advantage Since its acquisition by The Good Glamm Group in March 2023, Bulbul benefits from the group's extensive creator ecosystem and marketing network, creating opportunities for cross-promotional collaborations and increased product visibility.

Funding Driven Expansion With a funding history totaling over 8.7 million dollars from notable investors such as Sequoia Capital and InfoEdge, Bulbul has the financial backing to scale its technology, expand its user base, and develop innovative features tailored for brands aiming to reach digital-first consumers.

Tech-Enabled Engagement Utilizing a robust tech stack including AWS, Java, Node.js, and social media platforms, Bulbul offers a scalable, engaging platform ideal for brands looking to integrate live commerce into their omnichannel strategies and boost customer interaction.

Market Competitiveness Operating in a competitive landscape with peers like Shop101 and Meesho, Bulbul's unique focus on multilingual, local-language presenters positions it as a valuable partner for brands targeting diverse Indian demographics in the live shopping space.