Strong Revenue Base Business MAPS has established a solid financial footprint with revenues ranging from 10 to 25 million dollars, indicating a sizeable client base and the potential for expanding enterprise coaching and training services.
Market Positioning Operating in the competitive professional training and coaching industry alongside firms like FranklinCovey and The Growth Coach, Business MAPS has opportunities to differentiate through tailored offerings and technology integration to attract larger organizational clients.
Digital Engagement Utilization of varied digital tools such as Google Tag Manager and YouTube suggests a focus on content marketing and online engagement, presenting opportunities to upsell digital training programs and leverage media channels for lead generation.
Employee Growth With 51 to 200 employees, there is potential to offer specialized workforce development solutions and scalable training programs to help expand team capabilities and client support capacity.
Podcast and Thought Leadership Hosting the 'Choose Difficult' podcast with Abe Shreve positions Business MAPS as a thought leader, providing opportunities to collaborate on branded content or develop joint training initiatives that capitalize on their expertise and content presence.