Insights

Diverse Product Portfolio Buy It Direct Group operates multiple online retail brands spanning electronics, furniture, appliances, and outdoor living, offering cross-promotional opportunities by bundling complementary products to increase average order value.

Sustainable Recycling Leader With its Areera division specializing in advanced TV and screen recycling and refurbishment, there is a potential to collaborate on environmentally conscious initiatives or supply chain sustainability programs.

Expanding Market Presence The company’s substantial turnover nearing £500 million and a workforce of over 200 employees indicate growth potential, making it an attractive partner for logistics, supply chain solutions, or wholesale distribution opportunities.

Technology Integration Utilizing analytics and web technologies such as Google Analytics and Snowplow, there is scope for offering advanced digital marketing, personalization tools, or data analytics solutions to further optimize their online sales channels.

Repair & Refurbishment Focus Ownership of Trojan Electronics and refurbishment services opens avenues for partnerships in after-sales support, warranty extension programs, or supply agreements for spare parts and repair services.

Buy It Direct Group Tech Stack

Buy It Direct Group uses 7 technology products and services including Snowplow, AngularJS, jQuery UI, and more. Explore Buy It Direct Group's tech stack below.

  • Snowplow
    Analytics
  • AngularJS
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • FancyBox
    Javascript Libraries
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics

Media & News

Buy It Direct Group's Email Address Formats

Buy It Direct Group uses at least 1 format(s):
Buy It Direct Group Email FormatsExamplePercentage
FirstLast@buyitdirect.co.ukJohnDoe@buyitdirect.co.uk
79%
First.Last@buyitdirect.co.ukJohn.Doe@buyitdirect.co.uk
12%
FirLast@buyitdirect.co.ukJohDoe@buyitdirect.co.uk
5%
First@buyitdirect.co.ukJohn@buyitdirect.co.uk
4%

Frequently Asked Questions

Where is Buy It Direct Group's headquarters located?

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Buy It Direct Group's main headquarters is located at Neptune Way Leeds Road Leeds, England United Kingdom. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is Buy It Direct Group's phone number?

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You can contact Buy It Direct Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Buy It Direct Group's official website and social media links?

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Buy It Direct Group's official website is buyitdirect.co.uk and has social profiles on LinkedIn.

What is Buy It Direct Group's NAICS code?

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Buy It Direct Group's NAICS code is 44-45 - Retail Trade.

How many employees does Buy It Direct Group have currently?

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As of June 2026, Buy It Direct Group has approximately 448 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Chief Financial Officer: D. M.Chief Operating Officer: P. S.President: K. L.. Explore Buy It Direct Group's employee directory with LeadIQ.

What industry does Buy It Direct Group belong to?

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Buy It Direct Group operates in the Retail industry.

What technology does Buy It Direct Group use?

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Buy It Direct Group's tech stack includes SnowplowAngularJSjQuery UIjQueryFancyBoxGoogle Tag ManagerGoogle Analytics.

What is Buy It Direct Group's email format?

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Buy It Direct Group's email format typically follows the pattern of FirstLast@buyitdirect.co.uk. Find more Buy It Direct Group email formats with LeadIQ.

When was Buy It Direct Group founded?

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Buy It Direct Group was founded in 1999.

Buy It Direct Group

RetailEngland, United Kingdom201-500 Employees

Buy It Direct Group is a UK-based retail company located in Leeds, England. The group operates in three areas: online product sales, TV recycling, and refurbishment and repair. Its online brands include Laptops Direct, Appliances Direct, Furniture123, Better Bathrooms, and Outdoor Living Hot Tubs, and it serves both end-users and business customers with a turnover heading towards £500 million. Through its Areera division, the group engages in recycling TVs and screens, while Trojan Electronics is one of the UK’s largest repairers of electrical products, including TVs, white goods, and consumer electronics. The company employs 201-500 people and maintains a website at https://buyitdirect.co.uk.

Section iconCompany Overview

Headquarters
Neptune Way Leeds Road Leeds, England United Kingdom
Phone number
NAICS Code
44-45 - Retail Trade
Founded
1999
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    Buy It Direct Group's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Buy It Direct Group's revenue is estimated to be in the range of $50M$100M

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