Insights

North America expansion Buynomics is raising a Series B of €27.5-30M to fund global expansion with a strong emphasis on North America, presenting a clear sales window to engage enterprises seeking pricing and revenue optimization solutions in a growing US/Canada market.

AI driven pricing Their Virtual Shoppers AI models consumer decisions to inform pricing, promotions, and product decisions, offering a compelling value proposition to large retailers and manufacturers looking to optimize revenue with advanced analytics.

Enterprise ready stack The technology suite includes Spark, Kubernetes, Snowflake, Redis, Terraform and Salesforce, signaling enterprise-grade scalability and integration potential with existing data and CRM ecosystems to accelerate deployment for mid-to-large customers.

Global funding momentum Recent $30M Series B from prominent investors underscores credibility and growth potential, which can be leveraged to accelerate conversations with strategic accounts that require proven traction and VC-backed assurance.

Industry positioning Buynomics positions itself as a pricing and revenue optimization leader leveraging data-driven consumer insights, offering a scalable solution that complements commercial teams and channel strategy, opening opportunities across CPG, retail, and manufacturing sectors.

Similar companies to Buynomics

Buynomics Tech Stack

Buynomics uses 8 technology products and services including Apache Spark, HashiCorp Terraform, Kubernetes, and more. Explore Buynomics's tech stack below.

Media & News

Buynomics's Email Address Formats

Buynomics uses at least 2 email formats:
Buynomics Email FormatsExamplePercentage
First.Last@buynomics.comJohn.Doe@buynomics.com
95%
First.Middle@buynomics.comJohn.Michael@buynomics.com
5%

Frequently Asked Questions

What is Buynomics's official website and social media links?

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Buynomics's official website is buynomics.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Buynomics generate?

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As of October 2026, Buynomics's annual revenue is estimated to be $10M - $25M.

What is Buynomics's NAICS code?

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Buynomics's NAICS code is 5112 - Software Publishers.

How many employees does Buynomics have currently?

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As of October 2026, Buynomics has approximately 134 employees across 6 continents, including Europe, North America and Asia. Key team members include Chief Operating Officer: A. V. L., Vp Of Engineering: P. M. and Vp Of Sales: W. M. T. Explore Buynomics's employee directory with LeadIQ.

What industry does Buynomics belong to?

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Buynomics operates in the Software Development industry.

What technology does Buynomics use?

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Buynomics's tech stack includes Apache Spark, HashiCorp Terraform, Kubernetes, WordPress, Salesforce, Snowflake, Redis and SEMrush.

What is Buynomics's email format?

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Buynomics's email format typically follows the pattern of First.Last@buynomics.com. Find more Buynomics email formats with LeadIQ.

How much funding has Buynomics raised to date?

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As of October 2026, Buynomics has raised $46M in funding. The last funding round occurred on Mar 20, 2025 for $30M.

When was Buynomics founded?

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Buynomics was founded in 2018.
Buynomics logo

Buynomics

Software DevelopmentNorth Rhine-Westphalia, Germany51-200 Employees

Buynomics is a mid-sized software company based in Cologne, North Rhine-Westphalia. It develops AI-powered pricing and revenue-optimization tools that turn readily available data into Virtual Shoppers, digital models that reflect how real consumers make purchasing decisions. These insights are intended to serve as a single source of truth for decisions across prices, promotions, product assortment, trade terms, and the mix of sales channels and portfolios.

Its target market comprises organizations seeking to improve revenue management and commercial decision-making through an integrated understanding of how different levers affect outcomes. Positioned within the software development sector, Buynomics emphasizes its AI-based approach to pricing and revenue optimization. The company has expanded its footprint to North America, signaling ongoing international growth.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $46M

    Buynomics has raised a total of $46M of funding over 4 rounds. Their latest funding round was raised on Mar 20, 2025 in the amount of $30M as a Series B.

  • $10M - $25M

    Buynomics's revenue is estimated to be in the range of $10M - $25M

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