Insights

Expanding Rental Offerings By Rotation’s growth into peer-to-peer furniture and design object rentals presents opportunities to cross-sell related accessories and services, enhancing the overall rental experience for their expanding customer base.

High Growth Potential With a revenue estimate between $25M and $50M and recent seed funding of $3M, the company is positioned for rapid expansion which can be supported through targeted sales of premium fashion or additional rental categories.

Sustainability Appeal Their focus on circular and sustainable fashion appeals to conscious consumers, creating opportunities to partner with eco-friendly brands or develop co-marketing campaigns promoting sustainable lifestyle products.

Strategic Partnerships Recent collaborations with Porter Magazine Ltd and Net-A-Porter indicate an interest in premium market segments, opening doors for premium brands and luxury label collaborations to expand their offering.

Technology Integration By Rotation’s use of modern tech stacks like Next.js and Express suggests they are open to integrating innovative solutions such as loyalty programs, AI-driven recommendations, or enhanced user engagement tools to improve customer retention and lifetime value.

Similar companies to By Rotation

By Rotation Tech Stack

By Rotation uses 8 technology products and services including Disqus, imgix, Open Graph, and more. Explore By Rotation's tech stack below.

  • Disqus
    Comment Systems
  • imgix
    Content Delivery Network
  • Open Graph
    Content Management System
  • Zendesk
    Documentation Tools
  • Hoefler&Co
    Font Scripts
  • Next.js
    Javascript Frameworks
  • TweenMax
    Javascript Frameworks
  • Express
    Web Frameworks

By Rotation's Email Address Formats

By Rotation uses at least 2 format(s):
By Rotation Email FormatsExamplePercentage
First@byrotation.comJohn@byrotation.com
100%

Frequently Asked Questions

Where is By Rotation's headquarters located?

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By Rotation's main headquarters is located at London, England United Kingdom. The company has employees across 4 continents, including EuropeAsiaNorth America.

What is By Rotation's official website and social media links?

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By Rotation's official website is byrotation.onelink.me and has social profiles on LinkedInCrunchbase.

What is By Rotation's NAICS code?

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By Rotation's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does By Rotation have currently?

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As of April 2026, By Rotation has approximately 29 employees across 4 continents, including EuropeAsiaNorth America. Key team members include Chief Technology Officer: V. N.Head Of Operations: G. G.Senior Community & Brand Manager: M. V.. Explore By Rotation's employee directory with LeadIQ.

What industry does By Rotation belong to?

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By Rotation operates in the Technology, Information and Internet industry.

What technology does By Rotation use?

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By Rotation's tech stack includes DisqusimgixOpen GraphZendeskHoefler&CoNext.jsTweenMaxExpress.

What is By Rotation's email format?

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By Rotation's email format typically follows the pattern of First@byrotation.com. Find more By Rotation email formats with LeadIQ.

When was By Rotation founded?

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By Rotation was founded in 2019.

By Rotation

Technology, Information and InternetEngland, United Kingdom11-50 Employees

Transforming the way we consume fashion, By Rotation is the world's largest shared wardrobe. Rent, lend and resell quality fashion with our community.

#SustainableFashion #CircularFashion

Section iconCompany Overview

Headquarters
London, England United Kingdom
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2019
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    By Rotation's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    By Rotation's revenue is estimated to be in the range of $25M$50M

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