Insights

Expanding Rental Ecosystem By Rotation is actively expanding its rental offerings beyond fashion into furniture and design objects, opening opportunities for cross-category partnerships and upselling premium items to its growing community.

Strong Growth Potential With an estimated revenue between 25 and 50 million dollars and recent seed funding of 3 million dollars, the company demonstrates significant growth momentum and potential for further investment and sales expansion.

Strategic Industry Partnerships Collaborations with high-profile brands like Net-A-Porter suggest opportunities to offer premium rental services and co-branded campaigns to attract affluent and fashion-forward customers.

Focus on Sustainability Positioning itself within the sustainable fashion and circular economy sectors, By Rotation appeals to environmentally conscious consumers, creating prospects for eco-friendly product integrations and marketing initiatives.

Technology-Driven Platform Utilizing advanced tech tools like Next.js and peer-to-peer rental models, the company is well-positioned to innovate and enhance user engagement, providing opportunities to introduce new features and personalized shopping experiences.

Similar companies to By Rotation

By Rotation Tech Stack

By Rotation uses 8 technology products and services including Disqus, imgix, Open Graph, and more. Explore By Rotation's tech stack below.

  • Disqus
    Comment Systems
  • imgix
    Content Delivery Network
  • Open Graph
    Content Management System
  • Zendesk
    Documentation Tools
  • Hoefler&Co
    Font Scripts
  • Next.js
    Javascript Frameworks
  • TweenMax
    Javascript Frameworks
  • Express
    Web Frameworks

By Rotation's Email Address Formats

By Rotation uses at least 1 format(s):
By Rotation Email FormatsExamplePercentage
First@byrotation.comJohn@byrotation.com
50%
First@byrotation.comJohn@byrotation.com
50%

Frequently Asked Questions

Where is By Rotation's headquarters located?

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By Rotation's main headquarters is located at London, London GB. The company has employees across 4 continents, including EuropeNorth AmericaAsia.

What is By Rotation's official website and social media links?

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By Rotation's official website is byrotation.com and has social profiles on LinkedInCrunchbase.

What is By Rotation's NAICS code?

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By Rotation's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does By Rotation have currently?

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As of October 2025, By Rotation has approximately 32 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Chief Technology Officer: V. N.Head Of Operations: G. G.Founder And Ceo: E. K.. Explore By Rotation's employee directory with LeadIQ.

What industry does By Rotation belong to?

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By Rotation operates in the Technology, Information and Internet industry.

What technology does By Rotation use?

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By Rotation's tech stack includes DisqusimgixOpen GraphZendeskHoefler&CoNext.jsTweenMaxExpress.

What is By Rotation's email format?

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By Rotation's email format typically follows the pattern of First@byrotation.com. Find more By Rotation email formats with LeadIQ.

When was By Rotation founded?

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By Rotation was founded in 2019.
By Rotation

By Rotation

Technology, Information and InternetLondon, United Kingdom11-50 Employees

Transforming the way we consume fashion, By Rotation is the world's largest shared wardrobe. Rent, lend and resell quality fashion with our community.

#SustainableFashion #CircularFashion

Section iconCompany Overview

Headquarters
London, London GB
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2019
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    By Rotation's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    By Rotation's revenue is estimated to be in the range of $25M$50M

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