Insights

Luxury Appeal BY TERRY positions itself as a premium personal care brand with a global presence, offering opportunities to target high-end retailers, boutiques, and luxury department stores that cater to discerning consumers seeking sophisticated beauty products.

Skincare Innovation The company's focus on skin-enhancing makeup, exemplified by signature products like Baume de Rose and Brightening CC Serum, suggests potential for expanding into personalized skincare solutions or collaborating with brands focused on skincare-led makeup trends.

Market Expansion With offices in Paris and London and distribution in prestigious stores worldwide, there is an opportunity to explore markets where luxury beauty is growing, such as Asia or North America, capitalizing on their reputation for innovative and timeless glamour.

Tech Integration BY TERRY employs advanced digital tools like Adobe Creative Suite, Microsoft Advertising, and analytics platforms, indicating readiness for targeted digital marketing campaigns and personalized online shopping experiences to boost sales and customer engagement.

Brand Differentiation Its commitment to celebrating individuality and natural beauty provides a unique value proposition that can be leveraged in marketing efforts to resonate with consumers seeking authentic, inclusive beauty solutions, thereby opening avenues for collaborations and brand partnerships.

BY TERRY Tech Stack

BY TERRY uses 8 technology products and services including Microsoft Advertising, Ruxit, Microsoft Clarity, and more. Explore BY TERRY's tech stack below.

  • Microsoft Advertising
    Advertising
  • Ruxit
    Analytics
  • Microsoft Clarity
    Analytics
  • Glider.js
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Tailwind CSS
    UI Frameworks
  • Adobe Creative Suite
    Visualisation Software
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

BY TERRY's Email Address Formats

BY TERRY uses at least 1 format(s):
BY TERRY Email FormatsExamplePercentage
FLast@byterry.comJDoe@byterry.com
50%
FLast@byterry.comJDoe@byterry.com
50%

Frequently Asked Questions

Where is BY TERRY's headquarters located?

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BY TERRY's main headquarters is located at Paris Paris, Paris 75016 FR. The company has employees across 3 continents, including EuropeNorth AmericaAsia.

What is BY TERRY's official website and social media links?

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BY TERRY's official website is byterry.com and has social profiles on LinkedIn.

What is BY TERRY's NAICS code?

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BY TERRY's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does BY TERRY have currently?

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As of October 2025, BY TERRY has approximately 103 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Chief Financial Officer: M. L. G. G.Vice President Sales And Marketing: G. M.Vice President Of Sales And Marketing: S. H.. Explore BY TERRY's employee directory with LeadIQ.

What industry does BY TERRY belong to?

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BY TERRY operates in the Personal Care Product Manufacturing industry.

What technology does BY TERRY use?

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BY TERRY's tech stack includes Microsoft AdvertisingRuxitMicrosoft ClarityGlider.jsMicrosoftTailwind CSSAdobe Creative SuiteX-Content-Type-Options.

What is BY TERRY's email format?

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BY TERRY's email format typically follows the pattern of FLast@byterry.com. Find more BY TERRY email formats with LeadIQ.

BY TERRY

Personal Care Product ManufacturingParis, France51-200 Employees

“Beauty is not a stereotype; your personal style is your own signature, to be expressed day by day.” - Terry de Gunzburg, Founder.

Founded in the heart of Paris in 2000 by the iconic Terry de Gunzburg, BY TERRY believes in the transformative power of ‘Makeup that Cares’. Our commitment goes beyond luxury - it’s about empowering individuals with skin-loving formulas that celebrate and enhance natural beauty, tailored to each person’s style and life experiences.

We champion the beauty of every individual, offering an innovative range of high-quality makeup, skincare, and fragrances designed to not only magnify but also improve skin day by day. Our signature products, Baume de Rose and Brightening CC Serum, embody this belief, blending exceptional skincare benefits with exquisite beauty.

With offices in Paris and London, BY TERRY is celebrated globally for its innovation and timeless glamour, present in the world’s most prestigious stores and supported by a comprehensive global distribution network. BY TERRY has earned numerous awards, especially for our groundbreaking hyaluronic-infused powders. 

Join BY TERRY, and be part of a team that values creativity and a commitment to redefining beauty standards. Immerse yourself in a world where every day is an opportunity to inspire and be inspired. 
Together at BY TERRY, we make it up, we make it real, we make it recur.

Section iconCompany Overview

Headquarters
Paris Paris, Paris 75016 FR
NAICS Code
32562 - Toilet Preparation Manufacturing
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    BY TERRY's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    BY TERRY's revenue is estimated to be in the range of $10M$25M

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