Small IT services Target the company for scalable IT services and consulting solutions tailored to small teams, leveraging their likely need for cost-effective, outsourced IT support and project-based engagements.

Digital marketing tech Leverage their technology stack including The Trade Desk, Google Analytics, Fullstory and AdSense to position analytics, conversion optimization, and tag management services as value adds for client campaigns and website performance.

Web analytics focus Offer advanced analytics, enhanced eCommerce tracking, and UX analytics enhancements to optimize their online presence and measurable outcomes, aligning with their existing Google Analytics implementations.

Revenue and growth Position scalable cloud or hybrid IT solutions to support potential revenue growth, given their modest revenue range, and propose cost-efficient infrastructure, security, and monitoring packages.

Competitive positioning Frame services around niche, high-touch IT consulting for small to mid-size clients, differentiating from larger distributors by offering personalized service, quick delivery, and flexible engagement models.