CAB
Advertising ServicesNew York, United States11-50 Employees
The Video Advertising Bureau (VAB) is a insights-driven resource for advertisers, committed to quantifying the selling power of premium multi-screen TV content.
Financial Outlook CAB's recent disclosures of strategic plans to revive profits and its focus on diversifying revenue streams indicate a potential opening for tailored financial solutions, business consulting, or strategic investments that align with its expansion efforts.
Market Expansion With the company's active engagement in cross-border payments and recent high-profile takeover bid, there are opportunities to offer advanced payment processing technologies, international compliance solutions, or customized financial services targeting global operations.
Technology Usage CAB leverages several digital platforms including YouTube, Vimeo, and Google APIs, presenting opportunities to provide targeted advertising solutions, content monetization tools, or data-driven marketing services optimized for multi-screen content.
Regulatory & Legal The company's past involvement with the Criminal Assets Bureau and recent disclosure of asset management activities suggest a focus on compliance and regulatory navigation, opening doors for legal advisory, anti-fraud systems, and compliance technology solutions.
Investment & Acquisition The recent takeover bid from Helios Investment Partners highlights potential for partnership or investment opportunities, particularly in scale-up initiatives, innovative payment technology, or expanding service offerings within the financial and advertising sectors.
CAB uses 8 technology products and services including LinkedIn Ads, Mailgun, Google Fonts API, and more. Explore CAB's tech stack below.
| CAB Email Formats | Percentage |
| FirstL@thevab.com | 97% |
| First.Last@thevab.com | 1% |
| Last@thevab.com | 1% |
| First@thevab.com | 1% |
Advertising ServicesNew York, United States11-50 Employees
The Video Advertising Bureau (VAB) is a insights-driven resource for advertisers, committed to quantifying the selling power of premium multi-screen TV content.
CAB's revenue is estimated to be in the range of $500M$1B
CAB's revenue is estimated to be in the range of $500M$1B