Training Demand Strong focus on training and technical assistance for water utilities, with a 2026 training schedule upcoming. This signals ongoing demand for educational services, certification prep, and workforce development that can be monetized through training partnerships, sponsored programs, and LMS licensing.

Workforce Growth History of initiatives like the Water Workforce Initiative and partnerships to secure skilled operators. Indicates opportunities to sell staffing solutions, trainee-to-employee programs, apprenticeships, and workforce planning services to utilities and regional agencies.

Eventic Partnerships Active engagement in conferences and awards, plus regional partnerships (e.g., with San Gorgonio Pass Water Agency). Potential for sponsorships, co-branded training events, and consulting engagements around funding, compliance, and utility modernization.

Funding Enablement Experience assisting utilities in securing funding and resources for small systems. Opportunities to offer grant-writing support, funding advisory services, ERP/asset management solutions, and project funding pipelines for capital improvements.

Digital Outreach Technology stack includes WordPress, Shopify/WooCommerce, and marketing/analytics tools. Potential to upsell website modernization, customer portals, e-commerce for training products, digital marketing services, and CRM/automation for member utilities.