Insights

Leadership transition CMA is undergoing active leadership changes with a new chair of the board Meghan Nameth and a new president and CEO Esther Benzie in 2026, signaling a potential openness to strategic partnerships, fresh initiatives, and renewed focus on growth initiatives that sales teams can align with.

Professional credentialing The Chartered Marketer designation and CMA’s role as an educator position them as a customer for training, certification, and curriculum partners, offering opportunities to provide courses, content, platforms, or exam administration services.

Strategic partnerships Recent and ongoing partnerships with CAMA and AI-focused accelerator programs indicate CMA’s interest in collaboration and technology adoption, presenting channels for joint programs, sponsorships, and co-branded initiatives.

AI and innovation focus Initiatives around AI adoption for SMBs and nonprofits, accelerator programs, and Do Not Mail service renewals show a demand surface for AI tools, data privacy, automation, and compliance technologies that can be offered or integrated.

Marketing Week engagement CMA Marketing Week and national events in multiple cities plus virtual programming create opportunities for event sponsorships, exhibit partnerships, speaking engagements, and technology demos to reach CMA members and affiliates.

Canadian Marketing Association Tech Stack

Canadian Marketing Association uses 8 technology products and services including LinkedIn Ads, Twitter Ads, Hotjar, and more. Explore Canadian Marketing Association's tech stack below.

Canadian Marketing Association Email Formats	Example	Percentage
FLast@the-cma.org	JDoe@the-cma.org	100%
FLast@thecma.ca	JDoe@thecma.ca	94%
FMiddleLast@thecma.ca	JMichaelDoe@thecma.ca	6%

Canadian Marketing Association Email Formats

Example

Percentage

FLast@the-cma.org

JDoe@the-cma.org

100%

FLast@thecma.ca

JDoe@thecma.ca

94%

FMiddleLast@thecma.ca

JMichaelDoe@thecma.ca

Frequently Asked Questions

What is Canadian Marketing Association's phone number?

You can contact Canadian Marketing Association's main corporate office by phone at

+1-416-391-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Canadian Marketing Association's official website and social media links?

Canadian Marketing Association's official website is thecma.ca and has social profiles on LinkedIn.

How much revenue does Canadian Marketing Association generate?

As of August 2026, Canadian Marketing Association's annual revenue is estimated to be $10M - $25M.

What is Canadian Marketing Association's NAICS code?

Canadian Marketing Association's NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does Canadian Marketing Association have currently?

As of August 2026, Canadian Marketing Association has approximately 158 employees across 4 continents, including North America, Europe and Asia. Key team members include Chief Marketing & Diversity Officer: B. A., Chief Learning Officer: J. P. O. and Chief Public Affairs And Governance Officer: S. C. Explore Canadian Marketing Association's employee directory with LeadIQ.

What industry does Canadian Marketing Association belong to?

Canadian Marketing Association operates in the Non-profit Organizations industry.

What technology does Canadian Marketing Association use?

Canadian Marketing Association's tech stack includes LinkedIn Ads, Twitter Ads, Hotjar, Microsoft 365, OpenAI, Microsoft Azure, Vimeo and Siteimprove.

What is Canadian Marketing Association's email format?

Canadian Marketing Association's email format typically follows the pattern of FLast@the-cma.org. Find more Canadian Marketing Association email formats with LeadIQ.

When was Canadian Marketing Association founded?

Canadian Marketing Association was founded in 1967.

Canadian Marketing Association

Q: What technology does Canadian Marketing Association use?

Canadian Marketing Association's tech stack includes GoDaddy, gstatic.com, CloudFlareJS, reCAPTCHA, Cloudflare Bot Management.

Q: What is Canadian Marketing Association's NAICS code?

Canadian Marketing Association's NAICS code is 813 (Religious, Grantmaking, Civic, Professional, and Similar Organizations).

Non-profit OrganizationsOntario, Canada51-200 Employees

The Canadian Marketing Association (CMA) is a Canadian non-profit organization that represents the country’s marketing sectors across disciplines, channels, and technologies, focusing on thought leadership, growth, development, and education. It acts as an educator, promotes the Chartered Marketer designation as a nationally recognized credential, and develops self-regulatory standards for its members. CMA functions as a public policy advocate for the marketing profession and claims a leadership position in setting standards and representing member interests. The organization is based in Toronto, Ontario, at 145 Wellington Street West, and has between 51 and 200 employees; its website is https://thecma.ca. In 2026, leadership changes included Esther Benzie being named president and CEO, and Meghan Nameth being elected chair of the board. Reported annual revenue falls in the range of $10–$25 million.

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