Insights

Leadership Growth The CMA has recently renewed its leadership with a new chair and a new president/CEO, signaling governance renewal and growth plans. This creates opportunities to engage at the executive level for strategic partnerships, large-scale sponsorships, and membership solutions. The board diversification effort also indicates openness to innovative vendors and scalable programs.

Education Opportunity The CMA prioritizes education and the Chartered Marketer designation, making it a strong candidate for LMS and certification management, online credential delivery, and continuing education partnerships. Upcoming CMA Marketing Week events present sponsorship, speaking slots, and technology demos to reach marketing leaders.

AI and Innovation CMA Nxt’s AI accelerator initiatives reflect a strategic push toward modernizing SMBs and nonprofits with AI. Potential opportunities include AI-powered marketing platforms, data analytics, automation, and pilot programs, as well as co-branded campaigns with accelerator partners.

Compliance and Data Do Not Mail service partnerships and self-regulatory standards highlight a priority on compliance. Opportunities exist for data hygiene, consent management, privacy integrations with CRM and marketing stacks, and postal/direct mail optimization services integrated with CMA members' workflows.

Tech Stack Enablement The current technology stack (DoubleClick Floodlight, Klaviyo, Sitefinity, Cloudflare, Google Search Console) indicates readiness for performance marketing, email automation, CMS-driven experiences, and secure web properties. This invites opportunities in marketing automation, analytics dashboards, CMS enhancements, and vendor partnerships to support CMA’s events and member programs.

Canadian Marketing Association Tech Stack

Canadian Marketing Association uses 8 technology products and services including DoubleClick Floodlight, Cloudflare, Telerik Sitefinity, and more. Explore Canadian Marketing Association's tech stack below.

DoubleClick Floodlight

Advertising

Cloudflare

Content Management System

Telerik Sitefinity

Content Management System

Floating UI

Javascript Libraries

Klaviyo

Marketing Automation

X-XSS-Protection

Security

Google Search Console

Web Analytics

Microsoft ASP.NET

Web Frameworks

Canadian Marketing Association Email Formats	Example	Percentage
FLast@thecma.ca	JDoe@thecma.ca	93%
FMiddleLast@thecma.ca	JMichaelDoe@thecma.ca	7%
FLast@the-cma.org	JDoe@the-cma.org	100%

Canadian Marketing Association Email Formats

Example

Percentage

FLast@thecma.ca

JDoe@thecma.ca

93%

FMiddleLast@thecma.ca

JMichaelDoe@thecma.ca

FLast@the-cma.org

JDoe@the-cma.org

100%

Frequently Asked Questions

Where is Canadian Marketing Association's headquarters located?

Canadian Marketing Association's main headquarters is located at 145 Wellington Street West Toronto, Ontario Canada. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is Canadian Marketing Association's phone number?

You can contact Canadian Marketing Association's main corporate office by phone at

+1-416-391-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Canadian Marketing Association's official website and social media links?

Canadian Marketing Association's official website is thecma.ca and has social profiles on LinkedIn.

What is Canadian Marketing Association's NAICS code?

Canadian Marketing Association's NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does Canadian Marketing Association have currently?

As of June 2026, Canadian Marketing Association has approximately 151 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Chief Marketing & Diversity Officer: B. A.Chief Learning Officer: J. P. O.Chief Public Affairs And Governance Officer: S. C.. Explore Canadian Marketing Association's employee directory with LeadIQ.

What industry does Canadian Marketing Association belong to?

Canadian Marketing Association operates in the Non-profit Organizations industry.

What technology does Canadian Marketing Association use?

Canadian Marketing Association's tech stack includes DoubleClick FloodlightCloudflareTelerik SitefinityFloating UIKlaviyoX-XSS-ProtectionGoogle Search ConsoleMicrosoft ASP.NET.

What is Canadian Marketing Association's email format?

Canadian Marketing Association's email format typically follows the pattern of FLast@thecma.ca. Find more Canadian Marketing Association email formats with LeadIQ.

When was Canadian Marketing Association founded?

Canadian Marketing Association was founded in 1967.

Canadian Marketing Association

Q: What technology does Canadian Marketing Association use?

Canadian Marketing Association's tech stack includes Windows Server, jQuery, jQuery Migrate, Microsoft 365, Vimeo.

Q: What is Canadian Marketing Association's NAICS code?

Canadian Marketing Association's NAICS code is 813 (Religious, Grantmaking, Civic, Professional, and Similar Organizations).

Non-profit OrganizationsOntario, Canada51-200 Employees

The Canadian Marketing Association (CMA) is a Canadian non-profit organization that represents the country’s marketing sectors across disciplines, channels, and technologies, focusing on thought leadership, growth, development, and education. It acts as an educator, promotes the Chartered Marketer designation as a nationally recognized credential, and develops self-regulatory standards for its members. CMA functions as a public policy advocate for the marketing profession and claims a leadership position in setting standards and representing member interests. The organization is based in Toronto, Ontario, at 145 Wellington Street West, and has between 51 and 200 employees; its website is https://thecma.ca. In 2026, leadership changes included Esther Benzie being named president and CEO, and Meghan Nameth being elected chair of the board. Reported annual revenue falls in the range of $10–$25 million.

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