Insights

Leadership transition CMA has recently appointed new leadership including a new chair of the board Meghan Nameth and a new president and CEO Esther Benzie. This presents an opportunity to engage during a period of strategic realignment and to explore partnerships or sponsorships aligned with the refreshed governance and vision.

Strategic partnerships Recent collaborations with CAMA, Ownr, Agentiiv and AIIM to advance the Chartered Marketer designation and AI adoption indicate CMA’s openness to ecosystem partnerships. This creates avenues to offer training programs, certification support, or technology solutions that align with their accreditation and accelerator initiatives.

Education and credentials CMA champions the Chartered Marketer designation and serves as a leading educator in Canada. There is a clear sales opportunity to provide learning platforms, content libraries, exam preparation tools, or LMS integrations that enhance credentialing and member development for marketers.

Digital modernization CMA and related initiatives emphasize modernizing marketing capabilities for SMBs and nonprofits, including AI adoption through accelerator programs. This signals demand for affordable tech solutions, AI-driven marketing tools, data analytics, and digital transformation services tailored to non-profit and SMB segments.

Event and media reach With CMA Marketing Week and multiple in-person plus virtual programs, there is potential to monetize sponsorships, exhibitor packages, and targeted advertising. Sales opportunities exist in event tech, attendee engagement platforms, and partner-led content programs.

Canadian Marketing Association Tech Stack

Canadian Marketing Association uses 8 technology products and services including LinkedIn Ads, jQuery CDN, Telerik Sitefinity, and more. Explore Canadian Marketing Association's tech stack below.

LinkedIn Ads

Advertising

jQuery CDN

Content Delivery Network

Telerik Sitefinity

Content Management System

Floating UI

Javascript Libraries

UPS

Logistics

X-XSS-Protection

Security

X-Content-Type-Options

Web & Portal Technology

Microsoft ASP.NET

Web Frameworks

Canadian Marketing Association Email Formats	Example	Percentage
FLast@the-cma.org	JDoe@the-cma.org	100%
FLast@thecma.ca	JDoe@thecma.ca	93%
FMiddleLast@thecma.ca	JMichaelDoe@thecma.ca	7%

Canadian Marketing Association Email Formats

Example

Percentage

FLast@the-cma.org

JDoe@the-cma.org

100%

FLast@thecma.ca

JDoe@thecma.ca

93%

FMiddleLast@thecma.ca

JMichaelDoe@thecma.ca

Frequently Asked Questions

What is Canadian Marketing Association's phone number?

You can contact Canadian Marketing Association's main corporate office by phone at

+1-416-391-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Canadian Marketing Association's official website and social media links?

Canadian Marketing Association's official website is thecma.ca and has social profiles on LinkedIn.

How much revenue does Canadian Marketing Association generate?

As of July 2026, Canadian Marketing Association's annual revenue is estimated to be $10M - $25M.

What is Canadian Marketing Association's NAICS code?

Canadian Marketing Association's NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does Canadian Marketing Association have currently?

As of July 2026, Canadian Marketing Association has approximately 151 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Marketing & Diversity Officer: B. A.Chief Learning Officer: J. P. O.Chief Public Affairs And Governance Officer: S. C.. Explore Canadian Marketing Association's employee directory with LeadIQ.

What industry does Canadian Marketing Association belong to?

Canadian Marketing Association operates in the Non-profit Organizations industry.

What technology does Canadian Marketing Association use?

Canadian Marketing Association's tech stack includes LinkedIn AdsjQuery CDNTelerik SitefinityFloating UIUPSX-XSS-ProtectionX-Content-Type-OptionsMicrosoft ASP.NET.

What is Canadian Marketing Association's email format?

Canadian Marketing Association's email format typically follows the pattern of FLast@the-cma.org. Find more Canadian Marketing Association email formats with LeadIQ.

When was Canadian Marketing Association founded?

Canadian Marketing Association was founded in 1967.

Canadian Marketing Association

Q: What technology does Canadian Marketing Association use?

Canadian Marketing Association's tech stack includes GoDaddy, gstatic.com, CloudFlareJS, reCAPTCHA, Cloudflare Bot Management.

Q: What is Canadian Marketing Association's NAICS code?

Canadian Marketing Association's NAICS code is 813 (Religious, Grantmaking, Civic, Professional, and Similar Organizations).

Non-profit OrganizationsOntario, Canada51-200 Employees

The Canadian Marketing Association (CMA) is a Canadian non-profit organization that represents the country’s marketing sectors across disciplines, channels, and technologies, focusing on thought leadership, growth, development, and education. It acts as an educator, promotes the Chartered Marketer designation as a nationally recognized credential, and develops self-regulatory standards for its members. CMA functions as a public policy advocate for the marketing profession and claims a leadership position in setting standards and representing member interests. The organization is based in Toronto, Ontario, at 145 Wellington Street West, and has between 51 and 200 employees; its website is https://thecma.ca. In 2026, leadership changes included Esther Benzie being named president and CEO, and Meghan Nameth being elected chair of the board. Reported annual revenue falls in the range of $10–$25 million.

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