First Mover Advantage Two Roots Brewing Co., under Cannabiniers, has launched the first commercially available THC beer in the US and expanded to CBD and THC beverages, signaling a first mover position and a differentiated product set for retailers and distributors.
Brand Management Value Cannabiniers positions itself as a cannabis brand management company with a track record of developing lifestyle integrated consumer products, offering B2B partnerships for go to market strategy, packaging, and distribution services to cannabis beverage brands seeking scale.
Ecommerce Capabilities The tech stack includes Shopify, cart functionality, Google Analytics, Omnisend, and Google Cloud, enabling turnkey ecommerce and digital marketing services that you can offer to cannabis brands aiming to accelerate online sales.
Award Driven Momentum Gold medals at the Great American Beer Festival and leadership changes signal credibility and growth momentum, providing a credible platform for retailer discussions, co marketing, and brand partnerships.
Growth Opportunities With a San Diego base and a history of national level product launches, there is potential to expand distribution into cannabis friendly markets while leveraging brand management and direct to consumer capabilities to onboard new beverage brands or licensed manufacturers.