Innovative Product Launch The recent launch of the CuroCell IQ mattress highlights the company's focus on advanced, customizable medical solutions that reduce manual adjustments, presenting an opportunity to upsell or promote complementary pressure ulcer prevention products.

Collaborative Development Care of Sweden actively works closely with suppliers and customers, indicating a receptive environment for joint product development, customization, and collaborative service offerings tailored to specific healthcare facility needs.

Training & Education Their comprehensive courses and training sessions on pressure ulcer prevention and hospital bed management suggest opportunities to provide additional educational solutions, telehealth integrations, or patient care optimization services.

Tech-Driven Solutions Utilization of digital platforms like Umbraco, Cloudflare, and Modernizr indicates a digitally savvy approach; this opens potential for introducing new technology integrations, remote monitoring tools, or data analytics services.

Market Expansion Potential With a focused product line and steady development since 1999, there is potential to expand sales into new healthcare markets or regions emphasizing pressure ulcer prevention and medical mattress innovations.