Boutique Scale Small team size (2-10 employees) signals agility and a potential need for flexible, shared, or short-term office space arrangements as the business scales.

Local Focus Operations centered in Myrtle Beach and surrounding area present opportunities for local property management, leasing, and investment services tailored to regional market dynamics.

Tech Stack Reliance on standard tools like Google Workspace and GoDaddy suggests openness to technology-enabled services, including CRM, digital marketing, and property listing platforms to boost outreach.

Revenue Range Revenue under $10M indicates growth potential and could align with pricing-sensitive services such as cost-effective leasing solutions, owner representation, and advisory for small commercial portfolios.

Competitive Positioning Operating in a market with large national firms nearby creates an opportunity to position as a nimble, client-focused boutique broker offering personalized service and faster transaction cycles for local clients.