Lunch Menu Expansion Leverage Carrabba's lunchtime menu and Carrabba's Bistro to target office clusters and event planners with lunch-focused catering, drive mid-day traffic, and build repeat corporate orders.

Catering Partnerships Position Carrabba's as a preferred catering partner for corporate events, weddings, and large groups by highlighting family heritage and hospitality, and offer flexible catering menus and quick-turnaround options from the Bistro concept.

Digital Marketing Use the existing optimization and social channels to run geo-targeted campaigns promoting lunch, takeout, and catering in key markets; test offers via digital prompts to boost conversion and reservations.

Strategic Expansions Monitor market movements showing selective openings and closures; identify high footfall office districts and underserved Italian dining options for new locations or smaller formats to maximize midday and weekend traffic.

Leadership Alignment Recent leadership changes signal strategic shifts; align sales outreach with potential menu innovations and brand initiatives to unlock pilot programs with new leadership in focus markets.