Insights

Expansion Opportunities Carter Machinery is aggressively expanding with new locations in Christiansburg, Virginia and Sparrows Point, Maryland, presenting multiple nearby markets to cross-sell Caterpillar equipment, parts, and rental services to growing construction, mining, and industrial customers.

Strategic Education Active collaboration with Virginia Tech on engine rebuild dashboards and ongoing industry education initiatives signal opportunities to offer training, digital tools, and predictive maintenance solutions to the academic and industrial partner ecosystems.

Digital & IT Enablement Participation in NADITA and a tech stack including ERP, Procore, Tableau, and Informatica indicates openness to advanced project management, data analytics, and integrated ERP solutions to improve fleet, service, and performance metrics.

High Value Fleet Revenue in the 500M to 1B range with a large employee base and Caterpillar dealer footprint across five states suggests opportunities to upsell high-margin parts, rental expansions, and service contracts to a broad, diversified customer base.

Industry Leadership Recognition as Magni America's 2025 Dealer of the Year and active presence in construction, mining, and industrial sectors indicate potential for targeted solutions in vocational training, safety, and productivity-enhancing equipment upgrades for key end-markets.

Carter Machinery Tech Stack

Carter Machinery uses 8 technology products and services including SAS, Tableau, Simpli.fi, and more. Explore Carter Machinery's tech stack below.

SAS

Business Intelligence

Tableau

Business Intelligence

Simpli.fi

Demand Side Platforms

Informatica

Enterprise

Procore

Facilities Management

UKG

Human Resource Management System

Atlassian Jira

Issue Trackers

Microsoft Teams

Team Collaboration

Carter Machinery Email Formats	Example	Percentage
First_Last@cartermachinery.com	John_Doe@cartermachinery.com	95%
FLast@cartermachinery.com	JDoe@cartermachinery.com	4%
First.Last@cartermachinery.com	John.Doe@cartermachinery.com	1%

Carter Machinery Email Formats

Example

Percentage

First_Last@cartermachinery.com

John_Doe@cartermachinery.com

95%

FLast@cartermachinery.com

JDoe@cartermachinery.com

First.Last@cartermachinery.com

John.Doe@cartermachinery.com

Frequently Asked Questions

What is Carter Machinery's phone number?

You can contact Carter Machinery's main corporate office by phone at

+1-540-387-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Carter Machinery's official website and social media links?

Carter Machinery's official website is cartermachinery.com and has social profiles on LinkedIn.

How much revenue does Carter Machinery generate?

As of August 2026, Carter Machinery's annual revenue is estimated to be $500M - $1B.

What is Carter Machinery's NAICS code?

Carter Machinery's NAICS code is 333 - Machinery Manufacturing.

How many employees does Carter Machinery have currently?

As of August 2026, Carter Machinery has approximately 1.4K employees across 3 continents, including North America, Asia and South America. Key team members include Chief Information Officer: S. B., Vice President Finance And Chief Financial Officer: J. S. and Vice President Psd Operations: D. A. Explore Carter Machinery's employee directory with LeadIQ.

What industry does Carter Machinery belong to?

Carter Machinery operates in the Machinery Manufacturing industry.

What technology does Carter Machinery use?

Carter Machinery's tech stack includes SAS, Tableau, Simpli.fi, Informatica, Procore, UKG, Atlassian Jira and Microsoft Teams.

What is Carter Machinery's email format?

Carter Machinery's email format typically follows the pattern of First_Last@cartermachinery.com. Find more Carter Machinery email formats with LeadIQ.

When was Carter Machinery founded?

Carter Machinery was founded in 1952.

Carter Machinery

Q: What is Carter Machinery's official website and social media links?

Carter Machinery's official website is cartermachinery.com. Carter Machinery has social profiles on LinkedIn.

Q: How many employees does Carter Machinery have currently?

Carter Machinery has approximately 1.4K employees.

Q: What technology does Carter Machinery use?

Carter Machinery's tech stack includes Invoca, reCAPTCHA, LinkedIn Ads, Cloudflare Insights, oEmbed.

Q: What is Carter Machinery's NAICS code?

Carter Machinery's NAICS code is 333 (Machinery Manufacturing).

Machinery ManufacturingVirginia, United States1001-5000 Employees

Carter Machinery is a machinery manufacturing company founded in 1952 and based in Salem, Virginia. It is the authorized Caterpillar dealer serving Virginia, West Virginia, Maryland, Delaware, and Washington, D.C., with a network of more than 30 locations and a workforce reported at 1,001 to 5,000 employees. The company serves customers across construction, mining, forestry, power generation, paving, industrial engines, gas compression, and marine sectors. Its stated mission is to continuously enhance the customer experience by delivering value through engaged employees. More information is available at its website, cartermachinery.com.

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