Insights

Data-Driven Marketing Cartology leverages rich customer insights and advanced data analytics tools such as Google Ad Manager and Apache Kafka, enabling highly targeted and personalized marketing campaigns. This presents an opportunity to develop tailored advertising solutions that maximize ROI for clients seeking precise audience engagement.

Expanding In-Store Reach With recent initiatives like in-store screen networks delivering over 14 million impressions weekly and partnerships with key property groups, there is significant scope to offer brands innovative in-store advertising and retail media services that drive visibility and customer interaction at the point of sale.

Strategic Partnerships Cartology's collaborations with prominent brands such as Kimberly-Clark and regional property developers highlight opportunities to provide customized retail marketing campaigns, from point of sale to out-of-home advertising, enhancing brand presence within targeted retail environments.

Leadership and Growth Recent executive hires, including roles focused on marketing and strategic solutions, indicate a focus on expanding capabilities in audience effectiveness and commercial solutions, which can be leveraged to pitch integrated media and data solutions to larger retail and FMCG brands.

Market Expansion Potential Operating within Australia’s largest retailer ecosystem, Cartology has a unique position to scale integrated advertising offerings across Woolworths and BIG W stores, creating cross-channel marketing opportunities and increasing share of wallet within the retail media space.

Cartology - Part of the Woolworths Group Tech Stack

Cartology - Part of the Woolworths Group uses 8 technology products and services including Google Ad Manager, Facebook Pixel, Grafana, and more. Explore Cartology - Part of the Woolworths Group's tech stack below.

  • Google Ad Manager
    Ad Verification And Optimization
  • Facebook Pixel
    Analytics
  • Grafana
    Analytics
  • Apache Kafka
    Big Data Processing
  • Fivetran
    Data Management
  • Collibra
    Data Management Platforms
  • Font Awesome
    Font Scripts
  • Axure
    Web Design And Development Services

Media & News

Cartology - Part of the Woolworths Group's Email Address Formats

Cartology - Part of the Woolworths Group uses at least 1 format(s):
Cartology - Part of the Woolworths Group Email FormatsExamplePercentage
FLast@cartology.com.auJDoe@cartology.com.au
99%
FL@cartology.com.auJD@cartology.com.au
1%

Frequently Asked Questions

Where is Cartology - Part of the Woolworths Group's headquarters located?

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Cartology - Part of the Woolworths Group's main headquarters is located at 372 Elizabeth Street Surry Hills, New South Wales 2010 Australia. The company has employees across 2 continents, including OceaniaNorth America.

What is Cartology - Part of the Woolworths Group's official website and social media links?

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Cartology - Part of the Woolworths Group's official website is cartology.com.au and has social profiles on LinkedIn.

What is Cartology - Part of the Woolworths Group's SIC code NAICS code?

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Cartology - Part of the Woolworths Group's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Cartology - Part of the Woolworths Group have currently?

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As of April 2026, Cartology - Part of the Woolworths Group has approximately 340 employees across 2 continents, including OceaniaNorth America. Key team members include Head Of Client Advisory And Value Creation: E. N.Head Of Growth: D. F.Head Of Product - Off Network: J. S.. Explore Cartology - Part of the Woolworths Group's employee directory with LeadIQ.

What industry does Cartology - Part of the Woolworths Group belong to?

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Cartology - Part of the Woolworths Group operates in the Advertising Services industry.

What technology does Cartology - Part of the Woolworths Group use?

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Cartology - Part of the Woolworths Group's tech stack includes Google Ad ManagerFacebook PixelGrafanaApache KafkaFivetranCollibraFont AwesomeAxure.

What is Cartology - Part of the Woolworths Group's email format?

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Cartology - Part of the Woolworths Group's email format typically follows the pattern of FLast@cartology.com.au. Find more Cartology - Part of the Woolworths Group email formats with LeadIQ.

Cartology - Part of the Woolworths Group

Advertising ServicesNew South Wales, Australia201-500 Employees

Cartology is the Woolworths Groups stand alone media business and the exclusive partner to Woolworths Supermarkets and BIG W.

Customer behaviour is changing. They have more choices than ever before – both in the way they shop, and how they consume media.  With all this choice, it’s making it harder for marketers to reach audiences at scale and grab their attention.  But finally in this fragmented world, we can create focus. 

Cartology delivers data-led marketing solutions, putting insights and customers at the heart of everything we do.  By combining our rich customer insight with our diverse media channels, we can make sure your brands are being shown to the right customers, at the right place, at exactly the right time. 

We’ll directly connect your brands with our customers at moments that matter.

We operate in a fast paced, nimble environment with professionals who work collaboratively to achieve market leading outcomes. Our point of difference is that we are part of Australia’s largest retailer allowing us to provide unparalleled career opportunities.

Section iconCompany Overview

Headquarters
372 Elizabeth Street Surry Hills, New South Wales 2010 Australia
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Cartology - Part of the Woolworths Group's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Cartology - Part of the Woolworths Group's revenue is estimated to be in the range of $50M$100M

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