Strategic fit CCI is now part of E2open, a signals potential for cross-sell of E2open’s broader supply chain and channel management solutions to CCI’s existing client base, including large enterprises like Google, Siemens, and Verizon.

Channel excellence Leverage CCI’s proven channel program expertise and managed services to pitch enhanced partner engagement, program administration, and operational efficiency for customers looking to scale or optimize complex partner ecosystems.

Tech modernization Highlight integration-ready capabilities and tech stack compatibility with customers seeking modern APIs and data flow (EDI, API integrations, TMS connections) to modernize partner and logistics networks.

Strategic partnerships Position E2open/CCI as a gateway to Walmart Luminate, Amazon Freight, and other ecosystem integrations to expand retailers and logistics partners, offering visibility, performance insights, and cost efficiency.

Growth signals Target mid-market to enterprise firms with growing channel programs who can benefit from scalable managed services, given the current revenue tier and notable client roster, to accelerate up-tier deals and ARR expansion.