Cendyn
Marketing and AdvertisingNew York, United States51-200 Employees
Based in New York, NY, Cendyn operates in the advertising services space and positions itself as a mid-sized provider focused on hospitality CRM and digital marketing. After acquiring NextGuest, the entities now function under the Cendyn brand and offer cloud-based tools that help hospitality businesses manage guest data, automate communications, and run scalable marketing programs. The offering centers on an integrated set of CRM and marketing capabilities tailored to the hospitality sector. Primary customers are hotels and other hospitality operators seeking cohesive guest engagement solutions. The NextGuest lineage includes the development of loyalty program portals, such as a Dorint loyalty portal, demonstrating practical applications of the platform for loyalty and guest communications. The 2021 merger and rebranding place the company as a notable player within hospitality advertising services.
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