Reopening Opportunities Century 21 Stores is set to reopen in Spring 2023 after closures due to bankruptcy and restructuring, presenting a prime opportunity for targeted sales pitches related to retail technology, store renovation services, or promotional campaigns aimed at attracting customers back to their revitalized locations.

Digital Transformation With a tech stack that includes Salesforce Commerce Cloud, Microsoft Azure, and Google Analytics, Century 21 demonstrates a strong commitment to digital commerce and analytics, indicating potential for upselling advanced e-commerce solutions, CRM enhancements, or data analytics tools to support their online and in-store sales channels.

Revitalization Strategy Having recently appointed a new President with retail leadership experience, Century 21 appears focused on repositioning itself in a competitive retail landscape—this strategic shift provides opening for consultative sales around branding, marketing technology, and customer engagement solutions.

Partnership Expansion Their collaboration with Vision Express for optical services suggests openness to new strategic partnerships and ancillary service integrations, creating opportunities for vendors specializing in in-store service technology, health and beauty retail solutions, or cross-promotional marketing services.

Market Recovery Focus Following their significant store closures across multiple states and recent bankruptcy filing, there is a clear emphasis on recovery and expansion in New York and potentially other key markets, making this an opportune moment to pitch retail innovation solutions, supply chain efficiencies, or customer loyalty programs tailored for their next growth phase.