Strong Market Presence With an established revenue range between 10 million and 25 million and a dedicated team of 51-200 employees, Cequent Electrical Products demonstrates a solid market footing within the oil and energy sector, indicating potential for growth and upselling opportunities.

Industry Focus Specializing in electrical products for the oil and gas industry, the company likely requires advanced electrical and energy management solutions, presenting opportunities for tailored technology and product offerings that enhance operational efficiency.

Digital Engagement The company's use of various online tools such as Google Analytics, Google Tag Manager, and social media integration suggests they value digital engagement, opening avenues for digital marketing services or online sales channel optimization.

Growth Potential Being a mid-sized company based in Michigan with recent financial stability, Cequent Electrical Products could be exploring expansion or modernization projects, providing opportunities for sales of new technologies, equipment upgrades, or consulting services.

Tech Adoption Utilization of cloud and web technologies indicates a willingness to adopt innovative solutions, making them a good candidate for IoT, automation, or energy management systems to improve their operational processes.