Expansion targets The company serves Speech & Debate students and coaches with multiple offerings (research packets, tutoring, summer camp, classroom software) and operates across Florida and Texas, indicating growth opportunities in regional expansion and cross-selling across existing programs.

Cross-sell potential With a bundled portfolio including private tutoring, camps, and an online platform (MyDebateTeam), there is strong potential to upsell premium tutoring, advanced research packets, or enterprise licenses of the platform to debate teams, schools, and clubs.

Digital marketing Presence of digital analytics tools (Facebook Pixel, Google Analytics, Tag Manager) suggests readiness for performance marketing; sales outreach can leverage retargeting and content marketing to convert coaches, teams, and schools.

SMB target Employee range (11-50) and revenue under one million position Champion Briefs as a small-to-mid market seller, ideal for scalable, low-touch or light-touch enterprise offerings and channel partnerships with debate associations.

Educational partnerships Given strength in curriculum resources and camp programs, there is an opportunity to partner with schools, after-school programs, and debate leagues for licensed content, trainer certifications, and annual subscriptions.