Channel Factory Employee Directory
Advertising ServicesCalifornia, United States501-1000 Employees
Channel Factory operates a global technology and data platform for YouTube advertising, aiming to improve both performance efficiency and contextual suitability. Its ViewIQ system analyzes YouTube channels and videos to ensure ads appear in brand-safe and contextually relevant content, with options for managed-service or self-service dynamic whitelists and blacklists integrated via DV360 or Google Ads. The platform supports standard IAB category lists as well as highly customized content lists across more than 36 languages, addressing advertisers' need to control where their ads run. The company notes that campaigns run outside its solution can encounter roughly 28% exposure to unsuitable content, and it claims ongoing optimization using historical campaign data yields about 30% more efficient media spend. Based in City of Industry, California, Channel Factory is a mid-sized advertising services firm with a global reach, and in June 2026 it expanded its platform with an AI Slop Detection tool.