tile and stone focus Target Charger Commercial Flooring for long-term ceramic tile and stone installation contracts in commercial spaces, with emphasis on recurring projects such as lobbies, lobbies, restrooms, and office fit-outs where maintenance cycles drive repeat work.

mid-market growth Position as a partner for Nashville area commercial general contractors and property managers seeking reliable flooring installations in mid-sized projects (given their 11-50 employee base and $10M-$25M revenue), offering scalable teams and on-time delivery.

technology edge Leverage their tech stack including Google Workspace and cloud tooling to propose streamlined project management, digital takeoffs, and real-time progress updates to clients and GCs who value transparency and efficiency.

cross-sell opportunities Explore adjacent flooring services (residential work, stone installations, and possibly maintenance programs) to broaden service scope with existing customers and capitalize on their specialization in hard-surface installations.

market positioning Differentiate from peers by highlighting generations of showroom-tested expertise, commitment to customer satisfaction, and focus on commercial projects to win bids against larger national firms that may underutilize local, hands-on crews.