Expanding Footprint With only 8 properties across the continental US, Chase Suite Hotels has room for growth. Business development efforts can focus on new location acquisitions or franchise opportunities to expand their market presence.

Mid-tier Market Generating between 50 and 100 million dollars in revenue, Chase Suite Hotels occupies a mid-market niche. Targeting corporate clients or extended-stay travelers may yield increased booking volumes and revenue streams.

Unique Guest Experience Offering suites with full kitchens, private entrances, and residence-style amenities, the brand appeals to extended-stay travelers and families. Marketing tailored packages or loyalty programs to these segments can enhance occupancy rates.

Technology Integration Utilizing a modern tech stack including Google Tag Manager and HTTP/3, Chase Suite Hotels is positioned to leverage digital marketing and direct booking channels. Enhancing online presence and analytics can attract more direct bookings and reduce commission costs.

Market Competition Competing with well-established brands like Hilton and Marriott, Chase Suite Hotels should emphasize their unique value proposition—residence-style suites and personalized service—to differentiate in a crowded market and attract loyal customers.