Brand Partnerships ChefSteps sits at the intersection of culinary education, entertainment and technology, backed by a versatile in house kitchen studio and a cross disciplinary team. This creates compelling opportunities for co branded content and product integrations with kitchen brands and Breville's own ecosystem. Sales angle: propose joint recipe series, sponsored videos, and licensing of premium content to retailers or streaming platforms.

Education Platform With established online cooking channels and ecommerce capabilities, ChefSteps can deliver branded education experiences for retailers and cookware brands. Sales angle: offer white label or co branded courses, interactive recipes, and live streams that generate engagement, data, and new revenue streams.

Studio Production A large, well equipped kitchen studio and film focused team enable high production value content creation for ads, tutorials, and entertainment. Sales angle: offer end to end content production services to brands seeking premium cooking content, including development, filming, editing, and distribution across multiple channels.

Hardware Collaboration Historically tied to Joule and as a Breville subsidiary, ChefSteps has credibility in device integrated cooking experiences. Sales angle: co create device specific recipes and temperature profiles, feature exclusives for new appliances, and cross promote content with device launches to drive adoption.

Advertising Partnerships The business shows capability in digital marketing and audience engagement. Sales angle: provide sponsored content, performance marketing campaigns, and audience insights services to brands, leveraging existing tech stack and cross platform reach.