Strong Community Focus The Chicago Area Writing Project has a longstanding presence of over 35 years, demonstrating its commitment to improving literacy instruction in K-12 education. This history highlights its expertise and potential for expanding professional development services to more districts seeking specialized literacy and assessment training.

Targeting Education Markets With a focus on literacy and assessment programs such as PARCC, the organization is well-positioned to collaborate with school districts and educational institutions that are seeking to enhance curriculum and assessment strategies through personalized professional development offerings.

Technology Integration The company's use of modern web technologies and digital platforms suggests openness to integrating online training modules or digital literacy tools, which could be attractive to schools adopting hybrid or remote instructional models.

Potential Program Expansion Given the relatively small revenue range and targeted services, there is opportunity to expand offerings into larger national or regional literacy initiatives, tapping into partnerships with similar organizations or educational networks to increase market share.

Collaborative Opportunities Aligning with larger non-profits or educational programs such as the National Writing Project or PEN America could open doors for joint ventures or funding sources, broadening outreach and enhancing program visibility among key stakeholders in education policy and literacy.