Small but steady Target a niche B2B supply chain and catering opportunities given their small team size and localized Chicago footprint, offering tailored procurement and logistics solutions to streamline operations.

Competitive benchmarking Position as a backup or alternative supplier to large distributors (UNFI, Sysco, US Foods) by emphasizing agility, personalized service, and faster response times for local restaurants and small food service operators.

Tech enablement Leverage their existing tech stack (Microsoft 365, Office 365, Apache servers, cPanel) to propose integrated procurement portals, secure document sharing, and cloud-based ordering to improve efficiency and data security.

Growth potential With revenue in the 1M–10M range, upsell opportunities include higher-margin specialty products, private-label opportunities, and bundled services such as inventory management and delivery optimization.

Local focus Emphasize regionally optimized delivery and supply chain resilience for Chicago-area foodservice operators, offering consistent local stock, rapid restock, and reduced lead times.