Insights

Technological Innovation Chief Collision Technology offers advanced collision repair equipment with integrated data reporting and automation features, providing an opportunity to target high-tech auto repair shops seeking modern, efficient solutions that enhance repair quality and speed.

Growing Market Presence Recent investments of over 5 million dollars in expanding manufacturing capacity in Madison, Indiana, and the launch of a mobile demo trailer demonstrate the company's commitment to market expansion and direct client engagement, opening avenues for building new partnerships.

Strategic Product Launches The introduction of innovative products such as the Rotary R1250 Leverless Tire Changer and mobile demo units signals ongoing product development, presenting opportunities to upsell complementary equipment and technical solutions to existing customers and prospects.

Industry Partnerships Collaborations with community organizations like Exodus Moving and participation in major industry events such as SEMA and NADA Show position Chief Collision Technology to attract fleet operators, dealership networks, and large repair chains seeking reliable, state-of-the-art repair solutions.

Market Segmentation With a revenue range of 50 to 100 million dollars and a customer base likely consisting of mid-sized collision repair shops and dealerships, there is significant potential for tailored marketing and cross-selling of high-value equipment tailored to mid-tier automotive service providers.

Chief Collision Technology Tech Stack

Chief Collision Technology uses 8 technology products and services including The Trade Desk, Microsoft Clarity, Cloudflare, and more. Explore Chief Collision Technology's tech stack below.

  • The Trade Desk
    Advertising
  • Microsoft Clarity
    Analytics
  • Cloudflare
    Content Management System
  • oEmbed
    Dev Tools
  • Swiper
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Google Tag Manager
    Tag Management
  • Ensighten
    Tag Management

Media & News

Chief Collision Technology's Email Address Formats

Chief Collision Technology uses at least 2 format(s):
Chief Collision Technology Email FormatsExamplePercentage
LastF@chiefautomotive.comDoeJ@chiefautomotive.com
91%
First.Last@chiefautomotive.comJohn.Doe@chiefautomotive.com
5%
FirstLast@chiefautomotive.comJohnDoe@chiefautomotive.com
2%
First@chiefautomotive.comJohn@chiefautomotive.com
2%

Frequently Asked Questions

Where is Chief Collision Technology's headquarters located?

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Chief Collision Technology's main headquarters is located at 996 Industrial Drive Madison, Indiana 47250 United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Chief Collision Technology's phone number?

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You can contact Chief Collision Technology's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Chief Collision Technology's official website and social media links?

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Chief Collision Technology's official website is rotarysolutions.com and has social profiles on LinkedIn.

What is Chief Collision Technology's SIC code NAICS code?

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Chief Collision Technology's SIC code is 3599 - Industrial and Commercial Machinery and Equipment, Not Elsewhere Classified NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Chief Collision Technology have currently?

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As of February 2026, Chief Collision Technology has approximately 35 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: M. R.Eastern Regional Sales Manager: M. B.Northern Division Sales Manager: T. S.. Explore Chief Collision Technology's employee directory with LeadIQ.

What industry does Chief Collision Technology belong to?

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Chief Collision Technology operates in the Motor Vehicle Manufacturing industry.

What technology does Chief Collision Technology use?

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Chief Collision Technology's tech stack includes The Trade DeskMicrosoft ClarityCloudflareoEmbedSwiperHubSpotGoogle Tag ManagerEnsighten.

What is Chief Collision Technology's email format?

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Chief Collision Technology's email format typically follows the pattern of LastF@chiefautomotive.com. Find more Chief Collision Technology email formats with LeadIQ.

When was Chief Collision Technology founded?

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Chief Collision Technology was founded in 1972.

Chief Collision Technology

Motor Vehicle ManufacturingIndiana, United States11-50 Employees

Chief Collision Technology® was founded in 1972 in Grand Island, Nebraska and became the first U.S. structural repair equipment manufacturer to attain the distinction of 9001 Certification! 

Chief offers collision repair shops a total repair solution through enhanced collision repair technology that adapts with the future of your business. Our easy-to-use equipment diagnoses and identifies collision damage, helps repair the damage by pulling the frame, replacing sectioned parts or welding, and documents that the vehicle was returned to the original manufacturer’s specifications. The level of sophistication Chief welders offer goes beyond just joining two metals. Data reporting on weld strength, automatic tool recognition and similar technologies provides repair technicians with more time to repair and eases their worry about ever-changing demands of new vehicles. You and your technicians will be happier that vehicles are being repaired faster with better results - making your shop more profitable.

And, as a brand of Rotary Solutions, our equipment is backed by the largest nationwide service network, in-house customer service and comprehensive training and support.

Section iconCompany Overview

Headquarters
996 Industrial Drive Madison, Indiana 47250 United States
Phone number
SIC Code
3599 - Industrial and Commercial Machinery and Equipment, Not Elsewhere Classified
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1972
Employees
11-50

Section iconFunding & Financials

  • $50M$100M

    Chief Collision Technology's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Chief Collision Technology's revenue is estimated to be in the range of $50M$100M

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