Product Innovation Chloe's Fruit offers a diverse range of non-dairy frozen treats, including fruit pops, indulgent dark chocolate dipped pops, lifestyle collaborations, and oat milk options. This product innovation presents opportunities to partner with retailers, distributors, and caterers seeking unique, health-conscious dessert options.

Health-Conscious Trends With all products being dairy-free, plant-based, gluten-free, and Non-GMO verified, Chloe’s appeals to the growing consumer demand for healthier, allergen-friendly snacks. This position can be leveraged to target health food stores, supermarkets, and wellness-focused outlets.

Expanding Product Line Recent launches like vegan ice cream sandwiches and mini cookie sandwiches indicate an ongoing product expansion into complementary frozen treat categories. This growth can be harnessed to explore new distribution channels such as specialty food stores and online wellness markets.

Brand Collaborations Partnerships with brands like Zumba and themed pops around Spider-Man and the Avengers demonstrate Chloe’s ability to co-brand and target niche consumer segments. Opportunities exist in licensing, event marketing, and themed retail displays to enhance visibility and sales.

E-commerce Growth The launch of direct-to-consumer ecommerce capabilities signals a strategic focus on online sales channels. Leveraging this, sales teams can target online grocers, subscription box services, and digital marketing campaigns to boost distribution and revenue.