Choose Energy

Consumer ServicesTexas, United States2-10 Employees

Choose Energy operates in the consumer services sector, focusing on helping individuals and businesses compare and select electricity and natural gas options. Founded in 2008 and based in Austin, Texas, the company emphasizes simplifying energy shopping by presenting plan terms, rates, and renewable energy choices to customers, with a goal of securing the right energy plan for each user. The business model centers on data and energy expertise to support customers in managing energy costs and bills, aiming to deliver reliable service while helping users save money across the United States. The company’s reach and scale are reflected in its management of substantial energy bills, indicating a broad customer base and operational footprint in the energy marketplace. In terms of context, a notable development in its history is its acquisition by Red Ventures in early 2017, which situates the company within a larger digital advertising and services portfolio.

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