Industry Reach Target breweries, wholesalers, restaurants, bars, liquor stores, and grocery stores that already leverage beer education programs by pairing them with Cicerone’s certification, training modules, and selling resources to drive knowledgeable staff and improved service.

Education Expansion Leverage recent moves into online courses and sales-focused training (Selling with Cicerone) to offer B2B partnerships, co-branded courses, and wholesale/restaurant staff training packages that boost partner throughput and certification adoption.

Corporate Partnerships Position Cicerone as a certification and knowledge platform for chains, distributors, and hospitality groups seeking standardized beer education across multiple locations, enabling scalable staff development and consistent customer experience.

Language & Accessibility Capitalize on translated materials and multilingual exam content to expand into new markets; propose partnerships with international retailers and importers seeking standardized beer education across diverse teams.

Brand Synergy Explore co-marketing with beverage brands and foodie venues (as seen with cup noodles collaborations) to create experiential promos, bundles, and in-store events that showcase certified expertise and drive certification enrollments.