Efficiency as-a-Service Citizen Energy offers an Efficiency as-a-Service model with no upfront capital and predictable monthly payments, presenting a turnkey opportunity to sell structured energy savings and maintenance contracts to owners of underserved small to midsize buildings.

Public Sector Focus A substantial portion of customers are government, commercial, industrial, or multifamily buildings. This suggests targeting local and state governments, school districts, housing authorities, and municipal facilities seeking energy upgrades and ongoing performance management.

Carbon and Savings The core value proposition emphasizes energy efficiency, reduced carbon emissions, and lower operating costs, aligning with buyers pursuing sustainability goals, budget certainty, and long-term cost reductions.

Small Business Opportunity With a lean team and emphasis on underserved small to midsize business owners, there is room to expand through partner channels, energy consultants, or regional installers who can scale the service offering to nearby markets.

Tech & Partnerships Established tech stack and partnerships enable streamlined implementation and ongoing performance management, which can be leveraged to upsell management services, remote monitoring, and extended performance guarantees to existing customers.