Digital Engagement The City of National City utilizes various digital tools such as Google Analytics, Google Ads, and Facebook, indicating a strong emphasis on online community engagement and familiarity with digital marketing platforms. There are opportunities to provide innovative digital communication solutions or advanced community engagement platforms to enhance public outreach.

Sustainable Initiatives Recent launch of a free electric shuttle program demonstrates the city’s commitment to sustainability and eco-friendly transportation solutions. This focus opens avenues for providing green technology, electric vehicle infrastructure, or related renewable energy services to support and expand their environmental initiatives.

Legal & Civic Development Ongoing issues related to civil rights violations and electoral process reforms suggest a focus on civic transparency and public safety. Solutions in civic technology, data management, or legal compliance tools could be valuable offerings to assist in addressing these community challenges.

Community-Centered Growth Located near key transportation hubs and a diverse population, the city’s strategic position presents potential for supporting local economic development, small business growth, and infrastructure projects with tailored services that cater to demographic and geographic specifics.

Financial Scale & Opportunities With a revenue range of $25M to $50M and a moderate workforce, National City could be a target for value-based service contracts focusing on urban management, technology upgrades, or community programs, emphasizing cost-effective solutions tailored to mid-sized municipal budgets.