Insights

Expanding Market Reach CityPASS has recently launched the Los Angeles CityPASS and continues to expand its destination portfolio, offering opportunities to develop joint marketing campaigns and cross-promotions with local attractions to attract broader tourist segments.

Mobile Ticket Adoption The company's successful shift to mobile tickets and customized passes like C3/C4/C5 presents opportunities to upsell advanced digital packages or premium experiences, enhancing customer convenience and increasing revenue margins.

Partnership Growth Ongoing collaborations with partners such as Lovebugsandpostcards and Goshen demonstrate a willingness to explore innovative co-branded initiatives; this can be expanded to include other tourism, hospitality, and family-focused brands.

Customer Loyalty Focus With a strong reputation for savings and service, there is potential to develop loyalty programs or subscription-based offerings targeted at repeat travelers and city residents to boost engagement and lifetime value.

Technology Stack Leverage CityPASS utilizes several marketing and tracking tools like Optimizely and Zendesk, presenting avenues for data-driven marketing strategies and targeted campaigns that can further boost sales conversions and personalized customer experiences.

Similar companies to CityPASS, Inc.

CityPASS, Inc. Tech Stack

CityPASS, Inc. uses 8 technology products and services including Optimizely, Microsoft Advertising, Visual Website Optimizer, and more. Explore CityPASS, Inc.'s tech stack below.

  • Optimizely
    A/B Testing
  • Microsoft Advertising
    Advertising
  • Visual Website Optimizer
    Analytics
  • Webpack
    Development
  • Zendesk
    Documentation Tools
  • reCAPTCHA
    Security
  • Cloudflare Bot Management
    Security
  • AddThis
    Widgets

Media & News

CityPASS, Inc.'s Email Address Formats

CityPASS, Inc. uses at least 1 format(s):
CityPASS, Inc. Email FormatsExamplePercentage
First@citypass.comJohn@citypass.com
91%
FLast@citypass.comJDoe@citypass.com
4%
FirstL@citypass.comJohnD@citypass.com
3%
Last@citypass.comDoe@citypass.com
2%

Frequently Asked Questions

Where is CityPASS, Inc.'s headquarters located?

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CityPASS, Inc.'s main headquarters is located at 27 Arrow Root Lane, Victor, Idaho 83455, US. The company has employees across 2 continents, including North AmericaEurope.

What is CityPASS, Inc.'s phone number?

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You can contact CityPASS, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is CityPASS, Inc.'s official website and social media links?

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CityPASS, Inc.'s official website is citypass.com and has social profiles on LinkedIn.

What is CityPASS, Inc.'s NAICS code?

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CityPASS, Inc.'s NAICS code is 5615 - Travel Arrangement and Reservation Services.

How many employees does CityPASS, Inc. have currently?

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As of October 2025, CityPASS, Inc. has approximately 51 employees across 2 continents, including North AmericaEurope. Key team members include Chief Ecommerce Officer: A. F.Chief Marketing Officer: V. A.Vice President Of Accounting: D. D.. Explore CityPASS, Inc.'s employee directory with LeadIQ.

What industry does CityPASS, Inc. belong to?

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CityPASS, Inc. operates in the Travel Arrangements industry.

What technology does CityPASS, Inc. use?

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CityPASS, Inc.'s tech stack includes OptimizelyMicrosoft AdvertisingVisual Website OptimizerWebpackZendeskreCAPTCHACloudflare Bot ManagementAddThis.

What is CityPASS, Inc.'s email format?

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CityPASS, Inc.'s email format typically follows the pattern of First@citypass.com. Find more CityPASS, Inc. email formats with LeadIQ.

When was CityPASS, Inc. founded?

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CityPASS, Inc. was founded in 1997.

CityPASS, Inc.

Travel ArrangementsUnited States51-200 Employees

CityPASS® is a story of two guys we refer to as “the Mikes,” who dreamt of helping travelers see the most famous attractions in America while saving them time and money by creating a pay-one-price discounted bundle of tickets.

What was initially a wild idea—getting the most popular attractions to agree to discount their admission—ultimately worked. And so, 25 years ago, City Pass, Inc., the first company in North America to offer an attraction pass, came to life.

A lot has changed since then, but our company remains small at roughly 40 employees, and it’s still family-owned. And even though our “ticket booklet” has evolved into a mobile ticket, there is much about our company that has stayed the same. What we do and why we do it has never changed and serves as our barometer in our daily decision making and business practices.

CityPASS® tickets became an immediate hit with budget-conscious travelers, so much so that the company has expanded to 15 destinations over the years. We continue to work with our attraction partners to offer a product that our customers find value in. CityPASS® travelers appreciate not only the savings they get with our products, but also the memories they’ll make and treasure for years to come.

Providing our customers with exceptional service is the backbone of everything we do. We love it when things go right and we hear from our customers through reviews or social channels. And, even though we wish things didn’t go wrong, when they do as we saw in 2020 with Covid-19, we stand by our customers and do what’s right. Without our happy travelers, we don’t exist.

We hope you’ll use CityPASS® tickets on your next vacation and share your experience with us, too. If you have questions or want to connect with us, please contact us.

As we like to say, happy travels.

Section iconCompany Overview

Headquarters
27 Arrow Root Lane, Victor, Idaho 83455, US
Phone number
NAICS Code
5615 - Travel Arrangement and Reservation Services
Founded
1997
Employees
51-200

Section iconFunding & Financials

  • $100M$250M

    CityPASS, Inc.'s revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    CityPASS, Inc.'s revenue is estimated to be in the range of $100M$250M

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