Acquired Cloud Practice Clarity Consulting was acquired by Perficient in 2016, signaling integration into a broader digital experience and cloud services platform. This presents opportunities to position joint capabilities with Perficient’s enterprise client base and cross-sell across cloud, development, and digital experience initiatives.

Midmarket Focus With 51-200 employees and annual revenue in the 25 to 50 million range, Clarity targets midmarket organizations. This suggests sales plays around scalable cloud modernization, custom development, and digital experience design tailored for mid-sized companies seeking enterprise-grade outcomes.

Microsoft Cloud Edge As a former Microsoft cloud partner with demonstrated cloud implementations, there is a strong opportunity to upsell Microsoft Azure-based migrations, modern app development, and integrated cloud management for clients leveraging or expanding Microsoft-centric ecosystems.

Tech Stack Leverage Current tech stack includes Zendesk, Modernizr, Windows Server, Microsoft Azure, Google Analytics, Adobe Fonts, ASP.NET, and IIS. Sales strategies can emphasize modernization, unified customer experience platforms, analytics-driven optimization, and backend modernization using familiar Microsoft and web technologies.

Growth Synergies Historical news indicates Perficient’s expansion since 1998 and global delivery capabilities. There are growth synergies to promote combined delivery scale, global delivery options, and industry solutions that reduce client time-to-value for digital transformation programs.