CLC Employee Directory

Marketing ServicesGeorgia, United States51-200 Employees

CLC is a marketing services company that focuses on elevating college brands through data-driven, customized licensing and marketing programs. It aims to connect consumers with collegiate brands and boost institutional visibility by delivering insights, licensing strategies, and platforms that respond to evolving consumer and retail dynamics. The company also provides technology-enabled solutions to athletic departments for navigating the NIL landscape, including education, disclosure, and monitoring through its COMPASS platform, supporting brand building and compliance.
Based in Atlanta, Georgia, CLC positions itself as a partner for colleges and universities, leveraging its licensing expertise to enhance brand value and consumer reach. Founded in 1981, it operates under the umbrella of LEARFIELD, a larger entity in intercollegiate media and technology services. The organization serves institutions seeking data-informed licensing approaches and innovative marketing platforms within the university market.

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