Whole Mind Advantage Clevenger Associates specializes in Whole Mind Research blending rational, emotional, and unconscious drivers. This points to a sales opportunity with CMOs and VPs of Marketing Research who want deeper, actionable insights to improve marketing communications, brand positioning, and sales performance.

Practical Methodology With over twenty years of applied experience and practical methodologies, there is a market for consulting or training engagements that translate behavioral economics concepts into repeatable playbooks for marketing, selling, and training.

Engagement Tools A suite of proprietary tools such as TouchPoint Assessments, The Semantic Profile, ImprintTrait Valuation, and various Maps suggests opportunities to upsell or cross-sell assessments and ongoing engagement programs to optimize customer journeys and engagement strategies.

Midmarket Focus Small team size (2-10 employees) coupled with a revenue range of 1M-10M indicates high flexibility but potential needs for scalable services, platform partnerships, or co-delivery models with larger firms seeking specialized market research capabilities.

Industry Alignment Specialties in market research, brand positioning, new product development, and organizational change align with firms that emphasize customer experience, product-market fit, and executive coaching—ideal targets among marketing and sales leadership seeking competitive differentiation.