Clevenger Associates, Inc. Email Format
Market ResearchIndiana, United States2-10 Employees
Clevenger Associates, Inc. operates in the market research sector with a focus on the emotional and unconscious factors that shape buyer behavior. Its core framework, Whole Mind Research, integrates rational, emotional, and unconscious dimensions to explain what customers will do, why they do it, and how to communicate effectively. The approach is presented as practical and grounded in real-world application, with more than twenty years of experience identifying drivers of choice. Based in Zionsville, Indiana, the firm concentrates its work in marketing, selling, and training contexts. Its clientele includes senior marketing and sales leaders seeking deeper insight into customer motivation and more precise messaging. By applying Whole Mind Research, the company aims to help explain decision processes and improve engagement by addressing both conscious and non-conscious drivers.